Articles Tagged ‘Audi’


Jaguar, Audi take different routes to Super Bowl recognition

January 29, 2014

Audi of America is extending its Super Bowl legacy through slapstick, while British automaker Jaguar is entering new territory with a facetious spot.

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Audi app tracks miles to help business travelers balance expenses

January 27, 2014

German automaker Audi is helping business travelers monitor expenses with its Audi Mileage Tracker application.

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Neiman Marcus, Burberry, Audi and The Macallan – News briefs

January 27, 2014

Today in luxury marketing – Neiman Marcus reveals scale of data breach; Burberry responds to toxic chemical claims; Audi plans to narrow sales gap to BMW in 2014 on A3 sedan; The Macallan “M” decanter by Lalique sells for $495,047.

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Audi unifies consumer journey through dealership app

January 24, 2014

Audi of America is equipping dealership employees across the country with an iPad application that improves customer service and streamlines the car buying process.

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VW racing app for luxe brands generates 25K dealership inquiries in 10 weeks

January 21, 2014

Audi, Bentley, Bugatti, Lamborghini and Porsche, under the Volkswagen Group umbrella, have attracted substantial attention in global markets through the branded mobile application, “Sports Car Challenge 2,” recently reaching 1 million downloads.

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Audi broadens 4G LTE service through AT&T

January 8, 2014

Audi of America broadened its Audi Connect technology with AT&T at the International Consumer Electronics Show in Las Vegas to grant drivers 4G LTE service for better navigation, social media, mobile application integration and other functions.

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Audi, Jaguar knock Mercedes in recent ads

January 7, 2014

Have soaring luxury automotive sales given brands the green light to take shots at one another?

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Audi fosters marketplace for mobility with Urban Future Initiative

January 7, 2014

German Automaker Audi is continuing to grapple with pressing global issues through its Urban Future Initiative Award 2014 that commenced Jan. 6, the evening before the opening of the International CES in Las Vegas.

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Luxury consumers, luxury brands, US retail and Audi – News briefs

January 3, 2014

Today in luxury marketing – High rollers in a buying mood; Luxury brands eye trends for 2014; Scarred US consumers a hard sell for traditional retail; Audi thinks driving a luxury car is like losing your virginity — and urges abstinence.

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Nordstrom, Audi, luxury real estate and holiday shopping – News briefs

December 30, 2013

Today in luxury marketing – Study finds Nordstrom again top fashion retailer; Audi plans $30.3B in investments to challenge BMW; In 2013, the high end ruled; What people spent money on this holiday.

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