Today in luxury marketing – Fashion’s old guard stays on patrol; Saks revamping men’s private label; BMW prepared for more discounts in 2013; Audi headlights seeing around corners banned by US rule.

Today in luxury marketing – Louis Vuitton puts a new spin to luxury travel with Objets Nomades; Harrods partners with Dior on store takeover; Gucci, Lapo Elkann link up for second project; Margin-squeezing discounts catch up with Audi.

Audi of America is boosting brand awareness through a role in Disney and Marvel’s Iron Man 3 film that opens May 3.

Today in luxury marketing – Saks profit hurt by higher costs; Neiman Marcus profits rise; Audi will boost German output further in March on US demand; Celebrity spawn Zoë Kravitz designs capsule collection for Swarovski.

Today in luxury marketing – Tod’s taps Alessandra Facchinetti; Prada reports higher full-year revenue; Audi said to double SUV lineup to narrow BMW’s sale lead; Deutsche Bank unit in talks to sell Printemps stake.

Today in luxury marketing – Hugo Boss says will grow faster than market in 2013; Saks creates omni-management; Chicago Auto Show: Jaguar unveils all-wheel drive sedans; Audi beats BMW in January sales on A4 car’s China version.

Today in luxury marketing – Milly’s new logo reflects brand’s modern identity; Halston to open debut stores; Toyota recalls 1.29M vehicles for air bags, wipers; The most affordable luxury cars.

Audi of America gauged its fans input to decide which ending it would choose for its television commercial that airs during the Super Bowl XLVII Feb. 3 on CBS and features its new S6 vehicle.

U.S.-based affluent consumers ranked Audi of America as the No. 1 luxury automaker in the past year, according to a new Luxury Institute survey.

Today in luxury marketing – Louis Vuitton names director for art museum; Audi India 2012 vehicle sales increase 63pc; Trump Tower project in Philly files Chapter 11; Bloomberg Pursuits adds two.