Articles Tagged ‘Audi’


Audi expands self-piloted vehicle research with new California law

September 18, 2014

German automaker Audi will have the opportunity to expand its autonomous driving initiatives to California following new state laws that will ease the ability to test self-driving vehicles.

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Audi takes unscripted series to logical, humorous end

August 27, 2014

Audi of America is parodying rehearsed living with the final spot in its Emmy Awards promotions.

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Top 5 brand moments from last week

August 25, 2014

Between a Fred Armisen serenade and a user-generated contest fueled by elite runners, luxury brands initiated a range of projects last week.

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Hotels should make tablets more accessible during on-site experience

August 21, 2014

Many hotel brands are leveraging tablets in useful ways to enhance the guest experience.

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Audi taps Fred Armisen to lead Emmy campaign

August 19, 2014

Audi of America is leveraging its sponsorship of the celebrity-studded 66th Emmy Awards to further its Q3 model campaign.

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Ferrari, Estée Lauder, luxury cars and Vogue – News briefs

August 18, 2014

Today in luxury marketing- Red Ferrari Coupe sells for auction record $38.1 million; Estée Lauder sees jump in Q4 profits; Mercedes, Audi gain on BMW in global luxury sales race; BFC/Vogue designer fashion fund entries open.

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Audi takes eclectic approach for sustainability

August 7, 2014

Audi of America is laying a solid foundation for when its A3 Sportback e-tron plug-in hybrid hits the United States market in 2015 with a multifaceted sustainability program.

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Prada, Tod’s, Moncler and fashion investments – News briefs

August 7, 2014

Today in luxury marketing – Prada sales up 1pc in fiscal H1; Tod’s moves on from cozy loafers in bid to recover sales; K2 60 years later: Moncler anniversary climbers reach K2 summit; Has private equity learned its lesson on fashion investments?

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Audi aligns with fashion via sponsorship at debut Toronto Men’s Fashion Week

August 6, 2014

German automaker Audi is acting as the presenting sponsor at the inaugural Toronto Men’s Fashion Week through the participation of its downtown dealership.

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Luxury marketing, Diane von Furstenberg, private jets and Armani – News briefs

August 4, 2014

Today in luxury marketing – Don’t miss the digital transformation in luxury brand marketing; Diane von Furstenberg to launch fashion jewelry line; Private-jet tours take off; Tax charge dents Giorgio Armani profits.

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