Louis Vuitton, Hermès and Burberry were ranked among the top 100 global brands, according to Interbrand’s 15th annual Best Global Brands 2014 report.
Articles Tagged ‘Audi’
Today in luxury marketing – Nina Ricci confirms Guillaume Henry; Jimmy Choo IPO books covered within price range; Audi said to plan cost-growth reduction of $2.5B; Reinventing the department store.
Luxury brands read from scripts, practiced the art of hand puppets and got to know store employees in videos from the third quarter of 2014.
Luxury Daily’s live news from Oct. 1 – Dior aligns with charitable cause through online auction; Mercedes-Benz, Maserati, Audi see record US September sales; Louis Vuitton teases art center opening with multimedia runway show; Chloé thinks pink for exclusive Lane Crawford capsule.
The U.S. distributors for automakers Porsche, Maserati and Mercedes-Benz saw an increase in sales in September compared to the year-ago period.
Automaker Audi is boosting engagement on its United Kingdom Facebook page with a contest in partnership with Chelsea Football Club.
Luxury Daily’s live news from Sept. 18 – Porsche Design and BlackBerry create new smartphone; Glashütte Original offers apprenticeships to aspiring watchmakers; MediaJet and Saks offer shopping options mid-flight; Gucci launches cosmetics line at Milan Fashion Week.
German automaker Audi will have the opportunity to expand its autonomous driving initiatives to California following new state laws that will ease the ability to test self-driving vehicles.
Audi of America is parodying rehearsed living with the final spot in its Emmy Awards promotions.
Between a Fred Armisen serenade and a user-generated contest fueled by elite runners, luxury brands initiated a range of projects last week.