Retailer Bergdorf Goodman is bringing a cinematic touch to its New York store with a celebration of the release of “Crimson Peak.”
Articles Tagged ‘Bergdorf Goodman’
U.S. footwear label Stuart Weitzman is reaching the affluent audiences of Bergdorf Goodman and Neiman Marcus through digital campaigns focused on personal style.
Department store Bergdorf Goodman is appealing to a larger consumer audience with the introduction of Ellen DeGeneres’ lifestyle collection ED to its salesfloor.
Today in luxury marketing – How do Americans buy and display luxury?; Bergdorf Goodman introduces The Modernists floor; Could Givenchy’s public show set a new template?; Porsche and Audi unveil electric cars to take on Tesla.
During National Dog Day Aug. 26, the luxury industry put canine companions on display to make a personal connection with consumers.
Norell New York, the first American designer fragrance, has been remastered for a new generation of fashion-forward consumers.
With the first New York Fashion Week: Men’s in full swing, a number of retailers and brands are taking the opportunity to reach out to their style-focused male audiences.
Luxury Daily’s live news from June 1 – Bergdorf Goodman celebrates fathers with photo contest; Piaget nudges women to treat themselves with The Cut native placement; Jimmy Choo collaborates with Moon Boot for winter footwear; NetJets announces new leadership in face of employee union dispute.
Department store Bergdorf Goodman is giving consumers a chance at a special gift for dad with a photo contest.
A cultural obsession with celebrities has led many luxury fashion and accessories houses to collaborate with brand ambassadors who can use their large followings of fans to bring attention to the brand name and its latest products.