Articles Tagged ‘Bergdorf Goodman’


Dior, Japan, Audi and China – News briefs

July 29, 2014

Today in luxury marketing – Dior Couture sales rise 13.4pc in first half; In Japan, used luxury goes mainstream; Audi A7 TDI: good, clean (diesel) luxury; Car makers in China lack pricing luxury.

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Bergdorf Goodman appeals to busy travelers with same-day delivery

July 28, 2014

Bergdorf Goodman is facilitating the summer travel plans of affluent consumers through Aug. 2 with free same-day shipping to Manhattan and the Hamptons.

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Top 10 luxury retailer brand efforts of H1

July 24, 2014

Retailers showed their dedication to consumers in the first half of 2014, placing them at the forefront of campaigns or ensuring that their voices were heard.

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Top 5 brand moments from last week

June 23, 2014

Luxury brands are staging major outdoor exhibits, hitting the road and anticipating travel plans as consumers stretch their legs for the summer.

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Bergdorf Goodman gives menswear own space on Instagram

June 17, 2014

New York retailer Bergdorf Goodman is reaching out to fashion-savvy men through a new Instagram account separate from the main store profile.

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Bergdorf Goodman, Bottega Veneta, Porsche and luxury real estate – News briefs

June 16, 2014

Today in luxury marketing – Neiman’s sets overhaul of Bergdorf Goodman; Bottega Veneta’s ‘timeless’ collection; Porsche takes on Audi at Le Mans, intensifying VW sibling rivalry; Manhattan penthouse takes luxury to new heights.

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Bergdorf Goodman creates public art with Costume Institute-inspired store windows

May 8, 2014

New York-based department store Bergdorf Goodman is celebrating the Metropolitan Museum of Art’s Costume Institute exhibit on British fashion designer Charles James with a window display.

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Bergdorf Goodman offers rush delivery to boost weekend sales

May 5, 2014

New York specialty retailer Bergdorf Goodman is giving consumers the opportunity to buy new shoes for their weekend plans without leaving home by offering rush delivery in May.

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Swarovski highlights precious stones with Bergdorf Goodman jewelry display

April 10, 2014

New York department store Bergdorf Goodman is hosting an exclusive two-day display of an Atelier Swarovski jewelry and sculpture collection.

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Fashion brands, retailers look to Twitter for liberated communication

March 27, 2014

Luxury brands have become increasingly conversational on Twitter, allowing access to designers via Q&A sessions or retweeting what their consumers are saying.

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