Department store Bergdorf Goodman got consumers ready to replenish their cold weather wardrobes with the fall collections issue of its magalog.
Articles Tagged ‘Bergdorf Goodman’
Today in luxury marketing – Tom Ford, Christian Dior accessory shops open at Bergdorf Goodman; How Yoox turned the luxury-goods industry onto digital; Twitter tests mobile commerce with ‘buy’ button; Ferrari chairman likely to step down before year-end -sources.
Today in luxury marketing – Bergdorf Goodman’s Betty Halbreich talks new tome; New York Fashion Week guide: Whom and what to know; Vacheron Constantin adds a trio of complications to the Collection Excellence Platine; Land Rover sets base Discovery Sport price at $38,920.
Italian automaker Maserati is reaching out to New York department store Bergdorf Goodman’s consumers through a fall men’s fashion collaboration.
Department store chain Neiman Marcus and New York retailer Bergdorf Goodman are strengthening their association to the fashion industry with an exclusive fragrance collection.
Not long ago retailers were afraid that showrooming would gut in-store profits, but now the implications of the trend seem to have reversed, according to a new report by L2 and RichRelevance.
Today in luxury marketing – NLRB rules for Bergdorf Goodman in union case; Yoox confirms 2014 guidance after Q2 meets forecasts; Where snarl meets roar; Redesigned Mercedes-Benz C-class sedan packed with new tech.
Today in luxury marketing – Dior Couture sales rise 13.4pc in first half; In Japan, used luxury goes mainstream; Audi A7 TDI: good, clean (diesel) luxury; Car makers in China lack pricing luxury.
Bergdorf Goodman is facilitating the summer travel plans of affluent consumers through Aug. 2 with free same-day shipping to Manhattan and the Hamptons.
Retailers showed their dedication to consumers in the first half of 2014, placing them at the forefront of campaigns or ensuring that their voices were heard.