New York department store Bergdorf Goodman is asking South by Southwest attendees to spot its social media manager wearing clothing from its new contemporary collections at the conference and share a photo of her on Instagram to enter.
Articles Tagged ‘Bergdorf Goodman’
New York retailer Bergdorf Goodman is partnering with real estate developer Elad Group to curate residences at 22 Central Park South and provide exclusive shopping assistance.
New York retailer Bergdorf Goodman unveiled a series of in-store art installations during Mercedes-Benz Fashion Week to draw attention and foot traffic from fashion show attendees staying in the city.
New York department store Bergdorf Goodman touted a wide collection of beauty care products with its “Beauty Reimagined 2014” catalog that targets consumers whose skin and hair have been affected by the harsh winter weather.
New York-based luxury retailers are celebrating having the Super Bowl in their hometown for the first time with football-inspired events of their own.
New York department store Bergdorf Goodman is looking to shake the winter blues by promoting resort collections that adhere to current fashion trends with a mobile advertisement on New York magazine’s fashion-focused blog The Cut.
Luxury marketers wove mobile campaigns into larger operations to spark sustained engagement and showed the platform’s capacity for entertainment in 2013.
New York department store Bergdorf Goodman featured the top tier of luxury brands in its recent magalog mailer that displayed the retailer’s collection of resort wear.
London department store Harrods is Luxury Daily’s 2013 Retailer of the Year for its exuberant in-store events, eclectic collaborations and its ever-present attitude on social media.
Luxury marketers this holiday season sought to keep retention levels high by creating whimsical and nostalgic gift guides that achieved differentiation through seasonal animations.