Department store Bergdorf Goodman is teaming up with New York’s The Mark Hotel to provide its guests with an exclusive shopping experience this summer.
Articles Tagged ‘Bergdorf Goodman’
Digital efforts focused on connecting with consumers on a personal level with live-streaming, puppies and text message shopping presented by varying luxury brands.
Luxury Daily’s live news from May 18 – Dior captures pop-star appeal for full Secret Garden effort; Bergdorf Goodman goes to the dogs for social campaign; Waterford fetes Mad Men finale with drinkware; Four Seasons Seychelles boosts marine conservancy with photo contest.
New York-based department store Bergdorf Goodman is combining “puppies and purses” with an online feature touting designer bags.
Department store Bergdorf Goodman is aiming to direct the summer fantasies of female consumers through a mobile advertisement on New York magazine’s blog The Cut.
Luxury Daily’s live news from May 12 – Dior Addict to be represented by Jennifer Lawrence; Harrods challenges consumers with Legos; Christie’s sells Picasso painting for $179.4M; Rolls-Royce continues brand renaissance with Dawn model announcement.
New York department store Bergdorf Goodman is hosting an artist meet-and-greet with Donald Robertson.
Luxury Daily’s live news from April 8 – Valentino boosts retail footprint with new Rome flagship; Condé Nast Center of Fashion & Design expands to Shanghai; Audi supports progressive mindset through Whitney Museum partnership; Bergdorf Goodman highlights exclusive Tom Ford selection via event.
Department store Bergdorf Goodman is bringing together all the facets of Tom Ford’s brand for an event at its Goodman’s men’s store.
Executives and experts in the luxury industry all agree that multichannel marketing strategies are essential for brands to stay afloat in the competitive market.