Today in luxury marketing – The making of a Cannes gown; BMW recalls vehicles with Takata air bags; An online luxury consignment house; Dior Homme’s Kris Van Assche to close independent label.
Articles Tagged ‘BMW’
German automaker BMW is celebrating 40 years of its renowned Art Car collection by displaying a number of the unique cars designed by famous artists at various locations around the world, including Hong Kong, Paris and Lake Como, Italy.
Today in luxury marketing – Richemont shares dip on disappointing April sales; Louis Vuitton beats the competition; Audi plans to add flagship, electric SUVs to overtake BMW; Why can’t New York Fashion Week find another automotive sponsor?
Luxury Daily’s live news from May 21 – Chopard continues sustainable efforts with ethical gold line; BMW extends Art Basel partnership by sponsoring global artistic journey; Lane Crawford spurs consumer crafting with DIY sessions; The Savoy opens take-away eatery to provide entry point to dining.
German automaker BMW is sponsoring creativity with the awarding of its first Art Journey in collaboration with Art Basel Hong Kong, which was given to Hong Kong-based Samson Young.
Today in luxury marketing – Brand advertising is dead, long live brand advertising; Ralph Lauren operating model to shift; BMW CEO starts in shadow of predecessor’s shift to chairman; More jewelry retailers are adopting consignment policies.
As art enthusiasts flock to Randall’s Island for Frieze Art Fair New York May 14-17, BMW is enmeshing itself in the vibrant atmosphere with a project called Frieze Sounds.
Luxury Daily’s live news from May 6: Four Seasons dispels rumors with public statement regarding David Goldberg; Saks extends Glam Gardens to bespoke fashion illustrations; IWC protects mechanical watch craftsmanship via wearable tie-in; Chloé captures essence of a “Chloé girl” in latest fragrance ambassadorship.
German automaker BMW is furthering its good environmental standing with the delivery of emission-free scooters to the police force of Sardinia, Italy’s capital city.
Luxury Daily’s live news from May 5 – Nordstrom names three co-presidents; South Coast Plaza honors legacy of founder with in-mall exhibit; BMW extends i models with sustainable lifestyle collection; Trump Central Park lets girls play princess of New York.