BMW Group is launching a new car sharing service application for London natives to have access to the automaker’s vehicles in three of the city’s boroughs.
Articles Tagged ‘BMW’
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German automaker BMW is releasing a documentary to celebrate the brand’s motorsport team’s 50-year anniversary.
German automaker BMW is supplementing its official partnership of Art Basel Miami Dec. 4-7 with a number of initiatives that elevate the brand’s visibility among the ultra-affluent consumers roaming about.
Luxury Daily’s live news from Nov. 26 – Harrods hosts Valentino pop-up this holiday season; David Yurman extends reach in New York with SoHo boutique; Anya Hindmarch offers handwritten options on leather goods; Fendi sparks Twitter conversation about fragrance.
German automaker BMW is celebrating the start of the holiday season with a Black Friday Weekend that will combine with other holiday sales to entice consumers.
The top 15 percent of influencers generate 59 percent of word of mouth leads for automotive brands, according to a new report by Foresight Research.
Luxury Daily’s live news from Nov. 11 – Harrods hosts Christmas-themed Instagram contest; Moschino introduces new fragrance in teddy bear form; Alipay facilitates online shopping at Saks, Bloomingdale’s in China; BMW saw record sales in October.
BMW Group’s October sales are the highest in the brand’s history.
Today in luxury marketing – Kors Q2 profits jump 42pc; Estée Lauder cuts profit, sales growth forecast; BMW tops in luxury sales, despite Mercedes’ best month of 2014; Farewell, Oscar de la Renta: The world says goodbye to an American fashion icon.