Brands showed their tech-savviness, experimenting with immersive digital experiences.
Articles Tagged ‘Burberry’
Luxury Daily’s live news from April 16 – Burberry gives consumers front row seat through Periscope; Nordstrom gives back with gift cards; Starwood boosts global upscale portfolio with new collection; Trends brings “global perspective” to Chinese millennials with branded content.
British fashion label Burberry is making its Periscope debut to live broadcast its show at Los Angeles’ Griffith Observatory.
British fashion label Burberry is welcoming consumers to join the brand as it celebrates the opening of a new flagship store in Los Angeles with an exclusive event at the Griffith Observatory, which the brand will share on Snapchat.
British apparel and accessories house Burberry is relying on its brand name for an effort on Condé Nast men’s magazine Details’ mobile-optimized site.
In the first quarter of 2015, brands have increasingly been using social media to connect with consumers on their own terms.
Department store chain Neiman Marcus is giving consumers access to exclusive personalization through its ecommerce site.
Luxury Daily’s live news from March 10 – Burberry looks to Asia with new storefronts; Valentino shows sense of humor with Zoolander runway appearance; Audi celebrates creative risk taking through theater benefit; Trump Central Park offers mobile beauty bookings.
British fashion label Burberry is strengthening its Asian operations with a new Japanese store and a South Korean ecommerce partnership.
Luxury Daily’s live news from Feb. 23 – Burberry teases runway show livestream with cinemagraphs; Dolce & Gabbana refreshes Light Blue for summer; Porsche sparks childrens’ imagination with Playmobil model; Moschino plays off soda pop for spring pop-up at Printemps.