Articles Tagged ‘Burberry’


Burberry makes fashion show livestream interactive with commerce

September 15, 2014

British fashion label Burberry is letting consumers purchase pieces from its runway show immediately after the livestream on Sept. 15 at 8 a.m. EST.

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Top 5 brand moments from last week

September 15, 2014

Social media is starting to get the hang of monetizing posts.

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Michael Kors, Burberry, Oscar de la Renta and Douglas Elliman – Live news

September 11, 2014

Luxury Daily’s live news from Sept. 10 – Michael Kors incorporates Chinese social media into fashion show livestream; Burberry shortens path to purchase with Twitter’s In Tweet Purchases; Oscar de la Renta pushes for future purchases with Spring app tie-in; Douglas Elliman, Knight Frank Residential to jointly market $38B in properties.

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Burberry shortens path to purchase with Twitter’s In Tweet Purchases

September 10, 2014

British fashion house Burberry is among the first brands to take advantage of Twitter’s latest “In Tweet Purchasing” program.

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Bergdorf Goodman, Yoox, Twitter and Ferrari – News briefs

September 9, 2014

Today in luxury marketing – Tom Ford, Christian Dior accessory shops open at Bergdorf Goodman; How Yoox turned the luxury-goods industry onto digital; Twitter tests mobile commerce with ‘buy’ button; Ferrari chairman likely to step down before year-end -sources.

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Burberry taps Kate Moss, Cara Delevingne for fragrance launch

September 3, 2014

British fashion house Burberry has brought together British models Kate Moss and Cara Delevingne for the first time to create a campaign for its new women’s fragrance this fall.

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The CFDA, the Hamptons, Europe and Vogue – News briefs

July 28, 2014

Today in luxury marketing – CFDA looks to unify, acquires Fashion Calendar; Hamptons home sales rise as buyers find more inventory; Weak German data and fall at LVMH weigh on European shares; Peak Vogue: The September issue will be thinner this year.

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Burberry extends monogramming to latest collection to boost awareness

July 25, 2014

British fashion label Burberry is extending its list of items that can be personalized to reflect the looks seen at the fall/winter 2014-2015 runway show.

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Burberry, London, luxury auto and luxury hotels – News briefs

July 14, 2014

Today in luxury marketing – Burberry shareholders reject Bailey’s pay package; A butcher, a baker, a luxury-handbag maker; What booming luxury car sales really say about the economy; Luxury hotels now ahead of pre-financial crisis level.

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Burberry, haute couture, Mercedes and BMW – News briefs

July 11, 2014

Today in luxury marketing – Burberry sales gain 9pc in Q1; In Paris, haute couture gets hotter; Mercedes takes rare backseat to Audi in race for US youth; BMW i8: one foot in the future.

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