French jewelry maison Cartier is targeting affluent consumers planning to pop the question with an advertisement for its Trinity Ruban engagement rings on The New York Times’ mobile-optimized Web site.
Articles Tagged ‘Cartier’
French jeweler Cartier is supporting women entrepreneurs with its annual Cartier Women’s Initiative Awards that promotes female-led start-up companies.
Luxury brands across market sectors have been creating highly-curated editorial content hosted on a branded blog rather than social media to appear more transparent to core consumers.
France’s Cartier is bringing its Parisian exhibit at the Grand Palais to a global audience by revealing the displays that pay homage to the jeweler’s legacy in its digital magazine, Rouge Cartier No. 32.
Cartier, Breguet and Richard Mille lead advertisers in the January/February issue of Departures that explores 122 people, places and things worth knowing in 2014 and breaks tradition with a comic strip cover.
French Jeweler Cartier is promoting its “Style and History” exhibit in the Grand Palais in Paris with a mobile ad on the New York Times style section to spur travelers to visit the display if in the city.
Readers of Robb Report can now gain insights from leading healthcare professionals in a seasonal “Health & Wellness” supplement that delves into subjects such as unlocking cures to genetic diseases, the future of food and opulent wellness retreats.
Chanel is Luxury Daily’s 2013 Luxury Marketer of the Year for the measured attention it paid to multiple consumer segments, its strong use of video and its advertising flair in luxury publications.
Luxury brands produced an extraordinary range of videos that experimented with form and content with startling results in 2013 .
Luxury marketers bolstered in-store events with digital dimensions and unveiled large-scale, image-defining campaigns during the fourth quarter of 2013.