French fashion label Chanel is advertising its cosmetics collection through a video series titled “Makeup Revelations” that showcases insider tips by professional Chanel makeup artist Lisa Eldridge for enthusiasts who want to create a branded look at home.
Articles Tagged ‘Chanel’
French fashion house Chanel is promoting a portion of its fine jewelry collection through a Facebook campaign that displays new pieces inspired by the apparel and accessories brand’s camellia flower motif.
Today in luxury marketing – Longchamp outpaces Vuitton by sticking to value-for-money luxury; Louis Vuitton fetes Sofia Coppola at Le Bon Marché; Bang & Olufsen’s loss widens on weak European markets; Karl sketches Coco: see Lagerfeld’s Chanel illustrations.
NEW YORK – Senior executives from Chanel and Procter & Gamble at the Luxury Interactive 2013 conference said that trends in the beauty retail market forecast a move toward infinite commerce.
French fashion house Chanel is showcasing its brand history through the latest edition in its social video series that takes consumers through the history of the founder’s life.
Social-mobile fashion application Pinxter is adding additional features in order to help brands survey consumer opinions and push mcommerce with branded images.
French fashion house Chanel is promoting its Coco Noir fragrance and its mobile-optimized beauty boutique through a mobile advertisement on New York magazine’s The Cut.
Of the 55 percent of luxury brands that offer Russian Web sites only 14 percent of brands offer Web sites with advanced Russian translation, according to a new report from L2 Think Tank.
During the first half of 2013, luxury brands revamped names, logos, Web sites and campaigns to bring their brands into the future and remain current to consumers.
During the first half of 2013, luxury marketers used social videos to tell the stories behind their products and give life to campaigns.