French fashion house Chanel is giving consumers an inside look at its founder’s spirit animal and inspiration, the lion, with a short social video.
Articles Tagged ‘Chanel’
Gucci, Chanel and Dior vie for attention in the January issue of Tatler that avoids cover-to-cover New Year hurrahs in favor of a subdued gift guide, some resolution cues and its normal array of cultural stories.
Chanel is Luxury Daily’s 2013 Luxury Marketer of the Year for the measured attention it paid to multiple consumer segments, its strong use of video and its advertising flair in luxury publications.
Luxury brands produced an extraordinary range of videos that experimented with form and content with startling results in 2013 .
Most luxury brands wish their followers a happy holiday season through social media by displaying a photo or writing their well wishes to remind loyal consumers that they are appreciated.
Luxury brands found inspiration in disparate areas, striking tones of reverence and irreverence to convey new collections, propel holiday shopping and polish brand images.
French atelier Chanel is enticing readers of New York magazine’s fashion and style blog The Cut to learn about the brand’s iconic fragrance Chanel N°5 and a famous anecdote.
As French fashion house Chanel’s time in Dallas came to an end, the brand decided to leave a lasting impression with an exclusive window display in Neiman Marcus’ flagship store.
Today in luxury marketing – Moda Operandi raises more funds; Italy’s Moncler prices share sale at top of the range; Chanel’s Native American headdress on runway raises eyebrows; Eighteen charged in New York luxury car theft ring.
French fashion house Chanel has tapped actress Kristen Stewart to star in its advertising campaign for its Métiers d’Art Paris-Dallas collection to further showcasing the U.S. inspiration behind the collection.