Gucci and Estée Lauder were among the marketers to promote charity initiatives in the May edition of Condé Nast-owned Vanity Fair.
Articles Tagged ‘Chris Ramey’
Italian fashion label Prada is hosting its second annual Prada Journal competition that asks consumers to submit short stories that use the brand’s eyewear as the starting point for approaching a topic.
French atelier Chanel is trying to define perfection with promotions for its new Perfection Lumière Velvet foundation that promises a velvety complexion.
Ralph Lauren, Christian Dior and Gucci vied to be the “world’s most talked about brand” in the April issue of Condé Nast’s Vogue.
Fashion marketers such as Louis Vuitton, Dior and Gucci promoted their latest handbags in the front of the book of W magazine’s April issue to bolster the fashion-centric topics covered in the publication.
Parisian department store Galeries Lafayette is offering its consumers an enhanced browsing experience with an audio tour created by poet and artist Megan Rooney.
Ralph Lauren Home and Armani Casa are among the marketers touting the parallels between the fashion industry and shelter publications by promoting design trends and style ideas for spring in the April edition of Condé Nast’s Architectural Digest.
French fashion label Kenzo is blending social media and awareness with ecommerce in a Parisian digital pop-up store for its NoFishNoNothing line.
Italian apparel label Emilio Pucci is building momentum for “The Glamour of Italian Fashion” exhibit at London’s Victoria & Albert Museum by working with Hearst-owned Harper’s Bazaar’s British imprint to release four limited-edition covers.
Italian apparel label Loro Piana is educating consumers about the making of its new material baby cashmere through a cartoon feature on its Web site.