Articles Tagged ‘Chris Ramey’


Are fashion designers the new branding tool?

March 18, 2013

Many fashion designers are moving into the spotlight by showing off other talents, but how much does this additional exposure really help a brand?


Why Bulgari’s legal issues will not damage its reputation

March 15, 2013

LVMH’s Bulgari had its assets seized by Italy’s Guardia di Finanza for alleged tax evasion, but this setback is not likely to permanently destroy the brand’s reputation, experts say.

Is the Do Not Track Act a threat to digital luxury marketers?

March 4, 2013

If passed, the Do Not Track Act will let consumers stop companies from gathering their personal information online, but experts agree that there is most cause for concern among mainstream brands rather than those in the luxury sector.

Do Saks’ woes signal luxury retail shift?

February 28, 2013

Saks Fifth Avenue is offering cues for fellow luxury retailers as it revamps its bricks-and-mortar strategy and gears up for a comeback from weak 2012 profits by marrying the in-store and ecommerce experiences.

Rolls-Royce caters to India’s wealth via physical market presence

February 25, 2013

Rolls-Royce Motor Cars is securing its place in India’s up-and-coming luxury marketplace by opening up a third showroom in the country.

Global branding power pushed luxury conglomerates’ year-end sales figures

February 20, 2013

Recent strong sales figures from fashion-focused conglomerates LVMH Moët Hennessy Louis Vuitton and PPR signal that global branding efforts of corporate-owned luxury brands surpassed those of private labels, experts say.

Hermès sets sales record with über-high-end status, product control

February 13, 2013

French leather goods and scarves maker Hermès set record profits for 2012 with a 22.6 percent increase in revenue from the previous year and maintains its über luxury brand status with help from its coveted bags.

Why luxury brands should emulate Rolls-Royce with apprenticeships for skills transfer

February 6, 2013

British automaker Rolls-Royce Motor Cars is building its future through its Apprenticeship Programme and is setting an example for other luxury brands.

Burberry fetes Regent Street boutique through first music event in store

February 4, 2013

British apparel and accessories label Burberry invited consumers to the first music event held at its Regent Street boutique in London that was a part of its ongoing music initiative Burberry Acoustic.

Rolls-Royce stirs up digital hype for Wraith model

January 23, 2013

British automaker Rolls-Royce Motor Cars is teasing the upcoming release of its new Wraith model March 5 at the Geneva Motor Show by releasing the first shadowed image to the public and hosting an interactive video on its Web site.