As brands and retailers continue to lean toward digital-only initiatives to share merchandise with consumers, the role of direct mail catalogs has changed but is not dwindling.
Articles Tagged ‘Courtney Albert’
Dior, Gucci and Chanel relied on repetition to show a range of products in the December issue of Condé Nast-owned Tatler and remain in the sights of readers as they continue to contemplate their holiday shopping.
Hearst Magazines’ Town & Country took a different angle to prepare for the holiday season by dedicating its December issue to philanthropy to appeal to its core demographic which has increased its charitable tendencies in the past few years.
Luxury marketers Dior, Armani and Gucci featured multiple advertisements in the October issue of Condé Nast’s W magazine to keep products top-of-mind among affluent consumers.
Chanel, Ulysse Nardin and Blancpain advertisements cater to readers’ hobbies and interests in the October issue of Robb Report that features the publication’s updated timepiece mobile device application.
Ralph Lauren and Clive Christian show off houseware collections beside other high-end interior design brands in the latest issue of Condé Nast’s Architectural Digest.
Chanel and Gucci are among the advertisers displaying jewelry collections in Condé Nast-owned Tatler’s 236-page September issue as a way to complement the ready-to-wear advertisements found within the issue.
Apparel and accessories marketers are increasing their presence among publications that do not typically focus on fashion as a way to define the fashion sector as a keynote of a luxury lifestyle.
Bulgari, Chanel skincare and Gemfields advertisements are found among the fall fashion advertisements in the September issue of Hearst’s Town & Country to round out the typically fashion-focused issue.
Ralph Lauren, Fendi and other luxury apparel brands are showing off their new fall/winter collections in Conde Nast’s Vogue to prepare readers for the season ahead.