Articles Tagged ‘Cyber Monday’


How Thanksgiving became a global holiday

December 7, 2012

The U.S. Thanksgiving holiday is quickly becoming a shopping phenomenon as international customers are spending more each year Black Friday through Cyber Monday.


International consumer purchases tripled on Black Friday weekend: FiftyOne

November 30, 2012

International consumer purchases at U.S. retailers tripled Black Friday through Cyber Monday, according to data from FiftyOne Global Ecommerce.

Cyber Monday, Givenchy, Aston Martin and Fisker – News briefs

November 28, 2012

Today in luxury marketing – Mobile, early birds alter Cyber Monday landscape; H&M is not collaborating with Givenchy or anyone else in 2013; In Aston Martin deal, current owner is to keep control; GM’s ousted marketing chief hired to help Fisker off the ground.

Can marketers offer Cyber Monday deals and maintain luxury status?

November 27, 2012

Numerous luxury brands and retailers have taken to email blasts to lure consumers into Cyber Monday online shopping, but could continually throwing discounts at consumers take away from the exclusive aspect of a brand?

CMOs foresee 4pc increase in Cyber Monday sales: report

November 16, 2012

Retailers are projecting a 3.1 percent increase in sales on Black Friday and a 4.3 percent increase in Cyber Monday sales, according to a new survey by auditor BDO USA.

Dior, Jean Paul Gaultier, BMW and Cyber Monday – News briefs

December 1, 2010

Today in luxury marketing – Dior’s grey lady; Jean Paul Gaultier wants people to wheel themselves around in his furniture; BMW’s Quandt Family vows to uphold commitment to automaker.

Prestige brands capitalize on big Black Friday, historic Cyber Monday

November 30, 2010

High-end retailers kept pace with mass-market brands to stake huge sales figures this holiday weekend as consumers shelled out more than $45 billion, including historic revenues online.

Ecommerce to play bigger role in luxury retail Thanksgiving weekend

November 17, 2010

Luxury retailers should plan a more concerted ecommerce push this Thanksgiving weekend to capitalize on the expected major growth in holiday sales, according to consulting firm BDO.