Italian fashion label Tod’s is positioning itself as an expert authority on its home country with the release of a guidebook.
Articles Tagged ‘Dalia Strum’
Italian fashion label Dolce & Gabbana is paying tribute to mothers with a multichannel marketing push for its winter 2016 collection.
Burberry is empowering consumers in its latest celebration of cashmere scarves with its new scarf bar.
Swiss apparel and accessories brand Bally is taking a nostalgic trip to the 1960s with its autumn/winter 2015 campaign that takes place on a vintage-inspired film set.
While the luxury fashion industry traditionally prides itself on the craftsmanship and handiwork that goes into creating a garment or leather good, it may be starting to warm to the idea of using 3D printing in its production.
Fashion brands have increasingly been picking famous faces over professional models for their advertising campaigns, favoring the well known over the generally unfamiliar.
Department stores have been aggressively expanding their outlet retail footprints to capture discount sales from aspirational consumers, but are these off-price stores doing more harm than good?
With media company Condé Nast putting the weight of its 140 titles behind an ecommerce venture, it has the potential to alter the playing field for fashion and upscale retail.
French leather goods house Hermès is celebrating the art of exploration and urban meandering with an exhibit at Saatchi Gallery in London.
Following the example of named handbag collections, beauty marketers have begun to look inward when naming cosmetics to script narratives that are reflective of their brands and can be applied to a consumer’s own life.