Sixty-five percent of visitors to 13 high-end ecommerce sites report using their mobile device in-store to visit the retailer’s Web site, while 39 percent access a competitor’s site, according to a new survey by ForeSee.
Articles Tagged ‘Gilt Groupe’
Lexus, David Yurman, Audemars Piguet, Cartier and Hermès are among the advertisers that make up the 87 ad pages in the second issue of high-society publication DuJour to target the pool of affluent readers.
NEW YORK – Strong retailer partnerships are crucial to marketing to young consumers, especially if brands want to be acknowledged as a marketing entity, according to Alexandra Wilkis Wilson, cofounder and chief merchandising officer of Gilt Groupe, a panelist at Aberdeen Research’s Third Annual Retail and Consumer Marketing Summit.
Flash-sale online retailer Gilt Groupe is flaunting its international shipping abilities by extending its mobile shopping applications and mobile site to a worldwide audience, which could directly boost sales.
Former Niche Media CEO Jason Binn will publish a new magazine this fall in collaboration with Gilt Groupe, a venture that advertisers should take note of for future print campaign placements.
Luxury flash-sale site Gilt Groupe’s recent lay-offs and office closings are leading some in the luxury industry to question the longevity of the flash-sale business.
NEW YORK – Even big-name luxury retailers are having trouble understanding their Generation Y employees who have higher expectations than any preceding generation in the workforce, according to a panel at the WWD Apparel and Retail CEO Summit 2011.
At one point taking a backseat to the much-more-hyped women’s apparel, luxury menswear is now the most quickly-rising and lucrative segment of the industry, causing female-centric designers to pay more attention to the other half of the population.
Gilt Groupe flash-sale site Jetsetter is increasing the appeal of its iPhone application with a trip-planning feature, 360-degree tours and push notifications.
Department stores, flash-sale sites and third-party retailers are leading the pack in terms of luxury retailers in mobile marketing, according to the L2 Think Tank Digital IQ Index.