Today in luxury marketing – Ho-hum economy hits European holiday; Big perfume makers smell threat from niche scents; Tag Heuer enlists partners in smartwatch plan and may make acquisitions; Beware designers: What Frida Giannini’s departure at Gucci tells us.
Articles Tagged ‘Gucci’
Luxury Daily’s live news from Dec. 12 – Gucci CEO, creative director stepping down, Bloomingdale’s launches interactive, shoppable Instagram gift guides; Bottega Veneta connects to consumers over architectural cause; Ritz-Carlton caters to connected consumers with free WiFi.
Gucci’s CEO Patrizio di Marco will be leaving his position, effective Jan. 1, after six years at the Italian house, owned by Kering.
MIAMI – Creating a long-term partnership allows brands to create not only a collaboration, but also a friendship with organizations that can lead to multi-year campaigns, according to an executive from Gucci at The New York Times International Conference Dec. 2.
Italian apparel and accessories label Gucci is aiming for holiday purchases with multiple banner advertisements for its jewelry on the mobile-optimized Web site of New York magazine’s The Cut.
Today in luxury marketing: LVMH shareholders approve Hermès deal; Gucci’s “black widow” on prison life; Champs-Élysées seeks overhaul amid growing competition; Hugo Boss targets faster sales growth, better margins.
Italian fashion label Gucci is inspiring consumers to shop its gift guide with a playful festive video.
Today in luxury marketing – The United States of luxury; Gucci needs new ideas, talents to combat brand fatigue; Smythson owner said to mull sale of luxury goods maker; David Cameron: World facing second economic crash.
Italian fashion house Dolce & Gabbana is continuing its support of UNICEF’s work with children in need in the Darfur region of Sudan.
Italian fashion label Gucci is educating consumers on the heritage of its Flora print, seen across its cruise 2015 collection, through digital marketing.