Marketers pulling out the big guns in Condé Nast’s Vanity Fair February issue likely points to the current uplift in mood for both luxury brands and consumers.

One of the fastest-growing social networks right now is Google+. Some luxury brands such as Audi, Bergdorf Goodman, Burberry, Gucci and Mercedes-Benz have started to use the platform, but others may need a little push. Here is why.

Video is arguably the most effective way for any luxury marketer to correctly showcase products by taking advantage of sight, sound and motion. This year in luxury branded videos was definitely one for the books.

With more than 45 percent of searches for the footwear giant, Christian Louboutin is the most sought-after shoe heritage brand online, according to findings from a study by Digital Luxury Group.

French fashion label Jean Paul Gaultier is looking to draw attention to itself by being the first brand to display a fashion exhibit in the Dallas Museum of Art.

A multitude of luxury brands including Christian Dior, Marc Jacobs, Chanel, Gucci, Mercedes-Benz, Lanvin and Burberry are the key advertisers in the first print issue of Fairchild Fashion Media’s Style.com/Print, which is out today.

Italian label Gucci is continuing its participation in the United Nations Children’s Fund’s holiday Gifts That Give Back program through a $250,000 donation and a specially-designed bag.

Almost every luxury brand has a Facebook page or Twitter account, but at this point it takes a little more than just showcasing campaigns or breaking the latest collection to get consumer attention.

British fashion empire Burberry took the first-place title in L2 Think Tank’s Digital IQ Fashion Index, with Gucci, Dolce & Gabbana, Tory Burch, Ralph Lauren, Hugo Boss, Louis Vuitton and Michael Kors in the top 10.

Luxury brands Mercedes-Benz, BMW and Louis Vuitton topped the luxury sector’s list of global brands in 2011, according to a report from Interbrand.