Fashion labels focused on granting consumers access to their brands through both digital and physical installations in the first half of the year.
Articles Tagged ‘Gucci’
Italian fashion label Gucci is encouraging consumers to share their favorite scent from the brand’s Flora fragrance line through a Facebook application.
Italian fashion label Gucci is continuing its support of emerging musicians by inviting students from around the world to participate in the Grammy Foundation’s Grammy Camp July 12-21.
Italian fashion house Emilio Pucci is catching consumer attention with an installation on the Baptistery of San Giovanni featuring one of its iconic scarf prints.
Italian apparel and accessories label Gucci is showcasing its pre-fall accessories collection with a social video set in a surreal house.
Today in luxury marketing – The big risk for Prada: Is its brand cooling down?; Chanel brings runway show to Tokyo; The limits to Infiniti; Gucci CEO confident about future of luxury.
Italian fashion house Gucci has brought its museum across the Atlantic Ocean for the first time with an exhibit at the JK Iguatemi mall in São Paulo.
Although luxury growth in China went from 21 percent in 2012 to 2 percent in 2013, L2′s latest China report asserts that the overall picture is rosier than this plunge suggests.
Italian fashion label Gucci is incentivizing purchases for its fragrance range to spur donations that will benefit the mission of its Chime for Change charity initiative.
NEW YORK – With consumers spending 65 percent of their social time on mobile devices, it is becoming more important to understand, from a legal standpoint, how and why fashion brands integrate mobile, according to a panel discussion April 24 at the Cardozo School of Law’s Semi-Annual Fashion Law Symposium.