Articles Tagged ‘HipCricket’


Harrods creates game to decorate Christmas trees

November 13, 2014

British department store Harrods is helping consumers decorate their Christmas tree with an in-application game that offers users various decorations to place upon the virtual tree.

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Loro Piana aims for conversions with new mobile site

October 28, 2014

Italian cashmere brand Loro Piana is expanding its mobile commerce beyond its iOS application with a mobile-optimized Web site.

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Hugo Boss touts fall/winter menswear collection on Details via mobile ad

October 10, 2014

German label Hugo Boss chose Details magazine’s mobile Web site to showcase its fall/winter 2014 collection through several advertisements.

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Net-A-Porter spurs fall purchases via mobile trend report

September 26, 2014

British online retailer Net-A-Porter is helping readers of New York magazine’s The Cut “reboot” their wardrobes for fall through a mobile banner advertisement.

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Bloomingdale’s reaches multitude of consumers through repeated mobile ads

September 16, 2014

Department store chain Bloomingdale’s is enhancing its “100 percent Bloomingdale’s” campaign with an array of mobile advertisements across several digital publications.

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Mulberry encourages mobile commerce with interactive quiz

September 8, 2014

British fashion label Mulberry is using an interactive quiz to generate social conversation around its new Cara Delevingne-designed collection.

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Net-A-Porter limits fall fashion wait time with shipping offer

August 26, 2014

Online retailer Net-A-Porter is helping affluent consumers transition their wardrobes from summer to fall with a limited-time, free next-day shipping promotion.

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Dolce & Gabbana reaches consumers through ad on Vogue Web site

August 15, 2014

Italian fashion label Dolce & Gabbana is advertising its Light Blue scent on Vogue’s Web site, in both the mobile and the desktop versions.

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Porsche uses mobile ad to amplify social campaign

August 4, 2014

German automaker Porsche is targeting stylish male consumers with an advertisement on Condé Nast mens magazine Details’ mobile Web site.

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Yoox partners with WeChat to socialize mobile commerce

July 28, 2014

Yoox, the official ecommerce partner of Kering, is teaming up with Chinese social communication application WeChat to enhance its consumers’ mobile shopping experience.

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