Articles Tagged ‘Instagram’


Instagram proper channel for interaction, Facebook for reach: L2

December 24, 2015

Media advertising spend increased 43 percent on videos and nearly as much on social media, far outpacing all other channels, according to a new report by L2.

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3 steps for effective Facebook and Instagram holiday advertising

December 23, 2015

This season is an advertiser’s make-it-or-break-it time, particularly with Facebook, as it sells its ads based on a highly competitive bidding system.

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Luxury Collection gets social with Beautiful Destinations campaign

December 17, 2015

Starwood Hotels & Resorts’ The Luxury Collection is adapting a social-first approach to invigorate its new brand identity.

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Instagram demonstrates its effectiveness as advertising platform for app installs

December 11, 2015

Instagram is proving to be a strong advertising platform to drive mobile application installs, with a click-through rate of 0.8 percent compared to Facebook’s rate of 0.6 percent, according to a new report from Nanigans.

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Bang & Olufsen sings songs of Christmas in UGC effort

December 10, 2015

Danish audio and video brand Bang & Olufsen is spreading holiday cheer through the use of carols posted to Instagram.

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Shangri-La uses Instagram to keep consumers warm this Christmas

December 8, 2015

Shangri-La Hotels and Resorts is spreading a #WorldOfWarmth among its Instagram community through a participatory holiday tale.

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Neiman Marcus counts down to Christmas with Instagram “GIFt” guide

December 4, 2015

Neiman Marcus is enticing its consumers to “Love to Give” with an Instagram gift guide.

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Hublot, Yoox Net-A-Porter Group, Donatella Versace and Stuart Weitzman – Live news

December 3, 2015

Luxury Daily’s live news from Dec. 2 – Hublot boosts Latin American relations with latest artist collaboration; Yoox Net-A-Porter Group sees Black Friday sales spike 82pc; Donatella Versace creates own Instagram account to share thoughts, insights; Stuart Weitzman evokes effortless confidence in spring 2016 campaign.

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Donatella Versace creates own Instagram account to share thoughts, insights

December 2, 2015

Donatella Versace, the creative director of Italian fashion label Versace, is the latest leading designer to create a personal Instagram account.

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Gucci prints spur consumer artistic interpretation in Instagram series

November 25, 2015

Italian fashion label Gucci is speaking to the now immediate availability of art with an Instagram series that turns textiles into creative pieces.

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