Peninsula Hotels created its first general Twitter and Instagram handles with a brand-wide social post on the local properties.
Articles Tagged ‘Instagram’
U.S. fashion label Marc Jacobs is simplifying the path to purchase for its beauty collection with a new Instagram effort.
Baglioni Hotels is looking to attract global travelers to Milan with an Instagram contest that draws on the city’s top places.
Department store chain Bloomingdale’s is reintroducing its selfie contest by asking consumers to upload images with the hashtag #BloomiesSelfie.
Beauty maker Lancôme is driving click-throughs on an email effort with multiple charity incentives.
Mercedes-Benz USA is continuing to mine Instagram in creative ways with a maze-like “Build your own GLA” campaign.
Today in luxury marketing – General dynamics tops profit estimates on luxury jets; The Asian luxury market is stumbling; Daimler sells its 4pc stake in Tesla; Inside Instagram’s secret barter economy influencers swap photos for helicopter rides and Champagne.
NEW YORK – Pinterest and Instagram are quickly becoming the key social platforms for marketers, according to two executives from Piqora at Luxury Interactive 2014 on Oct. 14.
Swiss watchmaker Raymond Weil is releasing a new contest on Instagram in honor of its three new music-inspired timepieces.
NEW YORK – A Mercedes-Benz executive at the Mobile Marketing Association’s SM2 Innovation Summit said that the brand’s wholehearted commitment to advertising on Instagram has developed into a broader community driven by emotional imagery.