Articles Tagged ‘Internet’


Ralph Lauren drives male attention with auto-centric content

May 26, 2015

U.S. fashion label Ralph Lauren is spotlighting its eponymous designer’s passion for automobiles with a dedicated hub of its ecommerce site.

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Ferragamo discusses role of ties in male wardrobe to spur sartorial buys

May 22, 2015

Italy’s Salvatore Ferragamo is narrowing its focus on the tie as a symbol of masculinity and sophistication in its latest menswear campaign.

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Vertu presents brand overview in new newsletter push

May 22, 2015

British smartphone manufacturer Vertu is ensuring its consumers and enthusiasts are up-to-date on brand happenings through an updated newsletter program.

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Armani sculpts beauty awareness in dedicated #Atribute space

May 21, 2015

Italy’s Giorgio Armani is separating brand pillars to increase interest in all its facets during the label’s 40th anniversary.

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Jaguar highlights new XE with social video set in Northern Spain

May 21, 2015

British automaker Jaguar is taking consumers on a trip to Northern Spain as it displays the new XE’s driving abilities in a series of short social videos.

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Dior takes consumers behind-the-scenes at Cannes Film Festival

May 20, 2015

French fashion house Christian Dior is taking consumers behind-the-scenes at Cannes Film Festival with a video series set in the Dior suite at the Hotel Majestic.

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Fortnum & Mason encourages feedback on Web site updates

May 19, 2015

British retailer Fortnum & Mason is asking its network of ambassadors for feedback on a number of new initiatives.

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Technology makes consumers active participants in interior design

May 19, 2015

While technological breakthroughs in the last 10 years have had a significant impact on the world of interior design, future innovations are poised to permanently change the relationship between consumers and designers.

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Bergdorf Goodman goes to the dogs for social campaign

May 18, 2015

New York-based department store Bergdorf Goodman is combining “puppies and purses” with an online feature touting designer bags.

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Luxury shopping experience threatened by client-side malware

May 15, 2015

As more luxury retailers are entering ecommerce, they want to ensure their online storefront fits with their brand image, but without their knowledge, outside factors may be altering the user experience.

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