NEW YORK – While wearables have become mainstream for early tech adopters, there is still room in the market for attractive devices among the fashion set, according to panelists at the Details Tech & Tastemakers Summit on Sept. 3.
Articles Tagged ‘Internet’
British jeweler Boodles is embracing ecommerce by exclusively launching its Maze collection entirely online before it is available in boutiques.
Beauty marketer Estée Lauder is looking to instill an emotional response in consumers with its digital effort around its latest fragrance, Modern Muse Chic.
German automaker BMW is depicting the production process for its i8 model to explain the innovative features.
The partnership between international auction house Sotheby’s and online auctioneer eBay will allow for more storytelling, according to executives from both brands at the Details Tech & Tastemakers Summit Sept. 3.
U.S. fashion label Marc Jacobs is giving consumers a push toward participating in its dream capsule initiative by offering prizes.
Prada-owned Miu Miu will screen its latest short female-centric film at the Venice Film Festival Aug. 28.
Swiss watchmaker Vacheron Constantin is making it simpler for consumers to contact its representatives with a Facebook application.
U.S. fashion label Michael Kors is bringing consumers to the place of inspiration for its fall/winter 2014 runway collection through a digital travel guide.
French design house Givenchy has crafted a narrative for the launch of its latest scent, Dahlia Divin, to give the fragrance a context.