Articles Tagged ‘Internet’


Stuart Weitzman offers customization options to create perfect pump

August 13, 2014

Footwear label Stuart Weitzman is presenting consumers with the ability to design their own perfect pair of pumps.

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Lyst makeover gives brands more space for marketing

August 12, 2014

Fashion ecommerce platform Lyst is rebranding its online presence with a new logo, homepage and revamped platforms across desktop and mobile.

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Saks launches ecommerce activewear shop to round out apparel offerings

August 12, 2014

Department store chain Saks Fifth Avenue is meeting more consumer needs with the launch of an activewear shop online.

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Ralph Lauren reaffirms luxury focus with hand painted polo watches

August 12, 2014

U.S. apparel label Ralph Lauren is showcasing its ties to polo as well as its craftsmanship with a pair of enamel painted Stirrup watches.

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Chanel reignites interest in men’s fragrance with timely surf email

August 12, 2014

France’s Chanel is reminding consumers of its men’s fragrance Allure Homme Sport with an email campaign that uses a seasonal beach theme.

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Bally streamlines for ecommerce with revamped Web site

August 12, 2014

Swiss footwear and accessories label Bally is making the consumer experience on its Web site simpler with a redesign that focuses on ecommerce.

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Marc Jacobs leads with craftsmanship for handbag launch

August 11, 2014

U.S. fashion label Marc Jacobs is aiming to make its Incognito the new It-bag with a campaign spanning digital channels.

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Hotel brands look to strike right balance with travel reviews

August 11, 2014

Hotel brands are increasingly at the mercy of travel reviews, but this does not have to be a cause for alarm.

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Krug uses music to communicate Champagne taste digitally

August 8, 2014

LVMH-owned Champagne maker Krug is building a multi-sensory experience around its wines with a music feature for both desktop and mobile

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Net-A-Porter hosts exclusive Temperley London shoppable video

August 7, 2014

British fashion label Temperley London is inviting consumers into its founding designer’s annual country soiree with a shoppable video launching exclusively on Net-A-Porter.

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