The Leading Hotels of the World is catering to adventurous, affluent travelers through a partnership with The Shackleton & Selous Society to offer vacations and safaris in exotic destinations.

Luxury marketers extended the reach of their first-quarter marketing efforts beyond digital with live tactics that sharply targeted their core audience.

Fashion marketers dominated digital during the first quarter of the year to push content and lifestyle, while automotive and travel brands followed close behind.

The Leading Hotels of the World is refreshing its digital strategy through a new Web site that offers content to help consumers plan their trip along with a simplified booking platform.

Leading Hotels of the World’s Hotel Le Bristol Paris is finding its place in the fashion world by offering themed events and boosting foot traffic during Paris Fashion Week.

Hospitality organization Leading Hotels of the World is shining a spotlight on its properties that have been featured in Hollywood films to celebrate the Academy Awards and the brand’s 85th anniversary this year.

Leading Hotels of the World’s Hazelton Hotel, Toronto, is boosting foot-traffic this Valentine’s Day with its Bespoke Romance Package that includes luxury amenities and the choice of purchasing a four-carat diamond ring.

Hospitality organization Leading Hotels of the World is giving guests a chance to indulge their sweet tooth this Valentine’s Day with chocolate offers at its properties around the world.

Leading Hotels of the World’s Hazelton Hotel, Toronto, is targeting ultra-affluent guests through a holiday shopping package for $199,000 that offers a two-night stay and private jet transportation.

Luxury hospitality organization The Leading Hotels of the World added complimentary one-way airport transfers in a private vehicle to its Leaders Club Unlimited membership and will incorporate the new service into all of its marketing efforts.