Toyota Corp.-owned Lexus is renewing its Eco Challenge to help young innovators get the support and resources they need through Dec. 8.
Articles Tagged ‘Lexus’
Between a Fred Armisen serenade and a user-generated contest fueled by elite runners, luxury brands initiated a range of projects last week.
Toyota Corp.’s Lexus is experimenting with a new form of television advertising that enhances the channel’s relevance in the digital world.
Toyota Corp.’s Lexus is spreading awareness for its placement at the Los Angeles Food & Wine festival with a rolling van providing a complementary bite to eat.
Toyota Corp.-owned Lexus is inviting designers to partake in its third annual Lexus Design Awards through Nov. 3.
Toyota Corp.’s Lexus is adding some flair to its NX model debut through a partnership with musician will.i.am.
Today in luxury marketing – Could Tiffany lose its famous blue?; Upending expectations about the hottest handbag brands; Michael Kors aims its retail mojo at men; New models and China sales help BMW top profit forecast.
Toyota Corp.’s Lexus is celebrating its 25th anniversary with a collection of Crafted Line vehicles for the 2015 model year.
The fashion and real estate worlds briefly swapped places, while Lexus entered a Marvel adventure.
Today in luxury marketing – Luxury brands with the best bags; Toyota luxury boss says sub-$30K car “wouldn’t be a Lexus”; Call for phase-out of import duty on luxury fashion goods; Kering’s acquistion of Ulysse Nardin means more than you think.