Today in luxury marketing – Former French First Lady stars in Bulgari campaign; Christian Louboutin and Charles Jourdan settle suit; Asian buying wave lifts Christie’s sales; Mexico’s luxury goods market booms thanks to childless couples.
Articles Tagged ‘Louboutin’
Today in luxury marketing – Louboutin expands men’s presence; Tiffany lowers forecast as Asia same-store sales fall; Fashion frenzy at Target + Neiman Marcus holiday pop-up shop; Trump brand expands to South America.
Today in luxury marketing: YSL files motion to dismiss Louboutin case; Claridge’s owner sees profits rise as London luxury booms; Chanel acquires knitwear firm; GM Cadillac to start making ELR plug-in hybrid in late 2013.
The court decision surrounding the YSL versus Louboutin trademark case awarded each fashion house a victory, but experts are wondering if this is something that should have been started in the first place since the footwear designer runs the risk of losing its trademark all together.
Bloomingdale’s, Christian Louboutin, Maserati, Ritz-Carlton and other luxury marketers focused on mobile campaigns during the second quarter of this year to reach the growing number of affluent consumers using smartphones and tablets.
Today in luxury marketing – Facebook says its ads do work, issues supporting report; Nokia said to near sale of Vertu luxury-phone unit to EQT; Spain’s fashion industry bucks up; Christian Louboutin loses another red-sole lawsuit in France.
French footwear label Christian Louboutin is showcasing collections and designer sketches in its first iPhone application that acts as a to-go guide to the brand.
Footwear manufacturer Christian Louboutin may be well-known for its use of red soles on its designs, but the jury is still out on whether or not its recent lawsuit against rival fashion house Yves Saint Laurent is plausible, or if this could actually open the door for more lawsuits.
Today in luxury marketing – Swiss watch sales rise 10.1 percent in June; Christian Louboutin hired a private eye to investigate Dior’s use of red soles.