Articles Tagged ‘luxury marketing’


Future automotive sales to be driven by digital retail tactics: report

July 31, 2015

Multichannel retailing is the future of the automotive industry, with 50 to 60 percent of sales leads expected to come through digital means by 2016, compared to 15 percent in 2014, according to a new report by Frost & Sullivan.

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Vogue’s August edition goes inside fall fashion pre-September book

July 31, 2015

Luxury brands such as Ralph Lauren and Prada were among advertisers gearing up for the fall fashion unveilings in the August issue of Conde Nast’s Vogue magazine.

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Facebook adds $1B in ad revenue, with mobile’s share topping 75pc

July 31, 2015

Facebook tapped into an additional $1 billion in ad revenue during the second quarter compared to a year ago, with mobile’s percentage topping 75 percent for the first time as big brands followed consumers to where they are increasingly spending their time.

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Dior, luxury ovens, watches and Saks Fifth Avenue – News briefs

July 31, 2015

Today in luxury marketing – Meet the new face of Dior: She’s 14 and her runway walk sparked major controversy; $48,000 ovens? Meet the luxury retailer selling appliances like Apple, Tiffany; How to acquire a luxury watch, 21st century-style; Saks Fifth Avenue to debut shoe-only format.

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Inviting opinion pieces on luxury marketing, retail and media

July 31, 2015

Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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How mobile payments will help us become more mobile

July 31, 2015

Research shows that cash is not dead, but nearly one in five consumers expect to use digital currencies on a weekly basis by 2020.

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Estée Lauder joins forces with Opening Ceremony to create gift collection

July 30, 2015

Beauty marketer Estée Lauder is giving consumers a midsummer treat as part of a new collaboration with fashion retailer Opening Ceremony.

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Luxury Brands Lifestyle targets affluent consumers with Miami expansion

July 30, 2015

Premier furniture distributor Luxury Brands Lifestyle, LLC, is expanding its presence in the United States with the opening of its first flagship store in Miami.

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Tesla challenges traditional sales strategies with referral program

July 30, 2015

U.S. electric automaker Tesla is expanding its sales force to include consumers with the introduction of a new referral program intended to promote sales.

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Four Seasons expands fitness offerings with helipad yoga

July 30, 2015

Four Seasons Hotels and Resorts is taking guests up, up and away with a unique offering of helipad yoga designed to relieve stress and cleanse the mind, all while observing the beauty of the Los Angeles skyline.

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