Automakers McLaren, Ferrari and Porsche are seeking younger consumers with the Lego Speed Champions, a new line of Legos that will feature vehicles from the brands.
Articles Tagged ‘McLaren’
Luxury Daily’s live news from Dec. 10 – Frédérique Constant hosts lengthy Instagram contest; McLaren looks to Australia for new store; Marc Jacobs suggests gifts through party guests; Neiman Marcus hosts Hermès auction.
McLaren Automotive is opening its second retail showroom in Australia, expanding to other states in the island nation.
Luxury Daily’s live news from Dec. 3 – Fairmont introduces farm-to-cup brews to appeal to coffee lovers; Harrods opens winter shop dedicated to sought-after truffles; Hublot touts craftsmanship by incorporating tobacco leaves into watch dial; Maison Martin Margiela touts jewelry range with dedicated Web site.
British automaker McLaren is retooling its McLaren Special Operations bespoke program to embrace its recent period of growth.
British automaker McLaren is drawing inspiration from black swans in a campaign for its sports series model that will emerge in 2015.
Luxury Daily’s live news from Oct. 6 – Former Bulgari residence to become hotel; Waldorf Astoria New York sold for $1.95B; Breguet opens temporary exhibit in Moscow; McLaren joins Johnnie Walker for driving experience contest.
British automaker McLaren is giving fans a look at how its team of clay model specialists design vehicles.
Today in luxury marketing – CFDA looks to unify, acquires Fashion Calendar; Hamptons home sales rise as buyers find more inventory; Weak German data and fall at LVMH weigh on European shares; Peak Vogue: The September issue will be thinner this year.
British automaker McLaren will unveil its new concept model at the Pebble Beach Concours d’Elegance in California Aug. 16.