German automaker Merecedes-Benz is turning its V-Class Marco Polo into a countryside-rambling mobile kitchen for the brand’s new “Meals on Wheels” video series.
Articles Tagged ‘Mercedes Benz’
During National Dog Day Aug. 26, the luxury industry put canine companions on display to make a personal connection with consumers.
German automaker Mercedes-Benz is pushing its 2016 GLE through a banner advertisement on Condé Nast men’s magazine Details’ mobile Web site.
German automaker Mercedes-Benz has signed a naming rights agreement for the new Atlanta stadium scheduled to open in 2017.
Today in luxury marketing – Ferragamo designs local items for new stores; Trump hotel goes up in Rio, but his views barely raise eyebrows in Brazil; John Varvatos debuts 23rd international store in San Diego; Next Mercedes-AMG C63 coupe offers more power for a price.
Germany’s Mercedes-Benz is sharing an audio experience with consumers via a new short video featuring the chief mechanic of the Mercedes AMG Petronas Formula One team.
Social media got an update with brands finding new ways to market via existing platforms.
Today in luxury marketing – Michael Kors’ Q1 profits fall, but results beat Wall Street estimates; Mercedes-Benz China sales defy slowing market with 42pc July jump; Have creative directors become bigger than the brands they work for?; Why fashion retailers are staging food experiences.
Premier furniture distributor Luxury Brands Lifestyle, LLC, is expanding its presence in the United States with the opening of its first flagship store in Miami.
Luxury automakers have embraced a number of new trends in the first half of 2015, using new technology and social media to connect more intimately with consumers.