Articles Tagged ‘Mercedes Benz’


Chanel, Tiffany, Mercedes-Benz and Eleven James – Live news

April 24, 2015

Luxury Daily’s live news from April 23 – Chanel hosts interactive gifting experience to help consumers find their match; Tiffany plays wedding planner with The Cut sponsored content; Mercedes-Benz fined following Chinese anti-trust investigation; Eleven James makes luxury timepieces accessible with lower-priced membership.

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Mercedes-Benz fined following Chinese anti-trust investigation

April 23, 2015

Mercedes-Benz has been fined $56.49 million by a Chinese pricing regulator for fixing prices at local dealerships.

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Mercedes-Benz changes names to avoid consumer confusion

April 8, 2015

German automaker Mercedes-Benz is continuing to evolve its brand image by introducing improved versions of its models with new names.

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Automobiles, Dubai, wearables, Mercedes-Benz – News briefs

April 8, 2015

Today in luxury marketing – In Silicon Valley, auto racing becomes a favorite hobby for tech elites; Design district rises in Dubai; Fashion can win the wearables war; Mercedes-Benz will offer a pickup truck.

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Top 10 luxury brand digital campaigns of Q1

April 6, 2015

Digital campaigns are an integral element to any brand’s marketing strategy, and many luxury brands introduced new projects to expand their digital offerings in the first quarter of 2015.

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Mercedes-Benz brings consumers along for Floridian cultural tour

March 24, 2015

German automaker Mercedes-Benz is taking its followers on a virtual road trip with a new social video touring South Florida as part of its 48-hour adventures series.

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Mercedes twists social videos with focus on ownership fundamentals

March 17, 2015

German automaker Mercedes-Benz placed a spin upon social videos with the release of eight films from the financial services sector of its brand.

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Tod’s, art sales, automaker profits and Trump – News briefs

March 16, 2015

Today in luxury marketing – Tod’s hit by weather, uncertain climate; Art back in the picture for luxury UK investments; As BMW, Audi and Mercedes-Benz race for luxury-car sales crown, profits get dented; Trump Taj Mahal survives bankruptcy by joining Icahn empire.

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Balenciaga, Dior, Mercedes-Benz and Giambattista Valli – News briefs

March 9, 2015

Today in luxury marketing – Alexander Wang makes his mark on Balenciaga; Dior and us; Daimler says Mercedes brand vehicle sales up 14.6pc in February; Giambattista Valli: The birth of ideas, and happy moments.

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Belstaff captures adventurous spirit through Mercedes road trip

March 5, 2015

British apparel and accessories label Belstaff is communicating its adventurous ideals by hitting the open road with retailer Mr Porter.

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