Today in luxury marketing – The Armani experience; Historic strike at French luxury house Cartier; Daimler gets over 30,000 orders for new Mercedes S-Class; Audi’s Keogh calls Tesla “cool,” questions sales model.
Articles Tagged ‘Mercedes’
Today in luxury marketing: Mercedes plans $230M Brazil car plant to match BMW; Saint Laurent drops a retailer in t-shirt flap; Hermès opens silk bar pop-up in New York; Why Marant’s man said no to H&M.
Today in luxury marketing – Hermes tests European appetite for its young Chinese brand; Moody’s, S&P put Neiman Marcus on credit watch; Mercedes offers luxury S-Class hybrid; BMW ‘Boss’ SUV targets Mercedes to defend luxury crown.
Today in luxury marketing – Dior takes over windows at Saks; Karl Lagerfeld begins China store rollout; Mercedes sales jump 19pc to August record high; Bombardier to sell Flexjet unit, gets $1.8B jet order.
Today in luxury marketing – Salvatore Ferragamo H1 core earnings rise 26pc; Mercedes-Benz India to raise vehicle prices on weak rupee; Lincoln ‘Not true luxury’ yet, says Ford exec; Designer parodies test legal boundaries in streetwear.
Today in luxury marketing – Versace to build Macau casino resort hotel with SJM Holdings; Audemars Piguet sues Tommy Hilfiger, Movado; The new J.Mendel boss; Dream cars take Mercedes Benz to top of luxury chart.
Today in luxury marketing – LVMH stealthily grows its hotel power; BMW recalls more than 140,000 cars in China; Mercedes considering production of luxury cars in Brazil; Emirates launches luxury private jet service “Emirates Executive.”
Today in luxury marketing – LVMH shares jump as Louis Vuitton calms worries; Former Tiffany executive pleads guilty in theft case; BMW launches its first mass-production electric car; Mercedes-Benz to debut Silver Arrows Granturismo luxury yacht at Monaco Yacht Show.
Mercedes-Benz USA is giving racing enthusiasts a chance to win an exclusive driving experience through a new contest that is being promoted via a Facebook application.
Today in luxury marketing – Burberry to expand empire with new director; Tom Ford opening flagships in Chicago, Dallas; U.S. regulators open probe of Mercedes cars over rear lights; Chinese shoppers seek Prada closer to home.