Today in luxury marketing – Burberry sales gain 9pc in Q1; In Paris, haute couture gets hotter; Mercedes takes rare backseat to Audi in race for US youth; BMW i8: one foot in the future.
Articles Tagged ‘Mercedes’
Today in luxury marketing – Mercedes upstages Rolls-Royce with $1M S-Class; Fendi invests in Rome’s Trevi Fountain; Ghesquiere’s debut Louis Vuitton campaign unveiled; BMW to decide on new car plant before July 30.
Today in luxury marketing – Alexander Wang unveils first Balenciaga scent; Lexus beating Mercedes shows US luxury a three-car race again; Montblanc’s radical approach; Luxury jeweler Fabergé sues Faberge, a Brooklyn restaurant.
Today in luxury marketing – Bain study: China’s luxury slowdown to continue in 2013; Estée Lauder Cos. expanding in London; Mercedes faces the Audi challenge in China’s compact luxury car market; Blue-sky thinking.
Today in luxury marketing – Givenchy opened boutique at Wynn Las Vegas, plans to open more US stores in 2014; Jewelers in India betting on festival rush to boost sales; Mercedes workers stage rally to protest at dealership review; Lexus weighs the best way to add 7-seat crossover.
Today in luxury marketing – Hugo Boss full-year profits gain 7pc; Italy Ferrari says will not move brand to the Netherlands; Mercedes to lower incentives as demand outstrips supply; Rolls-Royce celebrates Sir Malcolm Campbell’s water speed record.
Today in luxury marketing: Bloated US retailers must cut stores to survive; Van Cleef & Arpels’ Manhattan flagship gets update; Mercedes eyes record output as plants run at full steam; China confirmed most materialistic country in the world even as luxury spending slumps to lowest level since 2000.
Today in luxury marketing – The Armani experience; Historic strike at French luxury house Cartier; Daimler gets over 30,000 orders for new Mercedes S-Class; Audi’s Keogh calls Tesla “cool,” questions sales model.
Today in luxury marketing: Mercedes plans $230M Brazil car plant to match BMW; Saint Laurent drops a retailer in t-shirt flap; Hermès opens silk bar pop-up in New York; Why Marant’s man said no to H&M.
Today in luxury marketing – Hermes tests European appetite for its young Chinese brand; Moody’s, S&P put Neiman Marcus on credit watch; Mercedes offers luxury S-Class hybrid; BMW ‘Boss’ SUV targets Mercedes to defend luxury crown.