Articles Tagged ‘mobile commerce’


Are retailers ready for shift to virtual reality shopping?

April 27, 2016

A wave of virtual reality content is hitting the market this year and consumer adoption could quickly follow, bringing with it growing demand for shopping experiences using the technology, according to a new report from the Center for Advancing Retail & Technology.

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What drives mobile loyalty these days?

April 27, 2016

The rapid shift of retail and commerce to the mobile environment should serve as a wake-up call for brands and loyalty marketers.

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Announcing Luxury Daily’s Mobile Insights Summit 2016 New York June 23

April 26, 2016

Register now for Luxury Daily’s Mobile Insights Summit 2016, the nation’s only data-led executive conference discussing how evolving mobile consumer behavior is affecting brands and retailers’ marketing, retail, media and digital efforts. Analyst speakers from Deloitte, Strategy Analytics, GfK, BIA/Kelsey, comScore, McCann Truth Central, Shullman Research Center and Boston Retail Partners.

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Luxury consumers blurring lines between offline, online and mobile

April 26, 2016

Ecommerce, social media and mobile technology have erased any clear order of operations in the customer experience.

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Integrate real-time components into ad campaigns

April 26, 2016

A recent Microsoft survey found that the average attention span has dropped to eight seconds, which is less than a goldfish’s nine-second attention span.

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Announcing Luxury Daily’s Mobile Insights Summit 2016 New York June 23

April 25, 2016

Register now for Luxury Daily’s Mobile Insights Summit 2016, the nation’s only data-led executive conference discussing how evolving mobile consumer behavior is affecting brands and retailers’ marketing, retail, media and digital efforts. Analyst speakers from Deloitte, Strategy Analytics, GfK, BIA/Kelsey, comScore, McCann Truth Central, Shullman Research Center and Boston Retail Partners.

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3 ways to reinvent the phone number

April 25, 2016

Conventional wisdom is that the phone number is on the way out. When Facebook rolled out its predictions for what 2016 would hold, one of its key arguments was for the disappearance of the phone number as messaging applications continue to grow.

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Quantifying effective mobile user experiences

April 25, 2016

A Forrester study reports that half of users’ state they would uninstall an app that they classify as poor and would be less willing to interact with the company’s Web site or on social media.

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Announcing Luxury Daily’s Mobile Insights Summit 2016 New York June 23

April 22, 2016

Register now for Luxury Daily’s Mobile Insights Summit 2016, the nation’s only data-led executive conference discussing how evolving mobile consumer behavior is affecting brands and retailers’ marketing, retail, media and digital efforts. Analyst speakers from Deloitte, Strategy Analytics, GfK, BIA/Kelsey, comScore, McCann Truth Central, Shullman Research Center and Boston Retail Partners.

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Examine your terms and conditions: New Jersey sees a flood of class-action lawsuits

April 22, 2016

Marketers, it is important to dust off your company’s terms and conditions. This year has seen a sharp spike in consumer lawsuits alleging violations of New Jersey’s awkwardly named Truth-in-Consumer Contract, Warranty and Notice Act.

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