Department store chain Neiman Marcus has released an iOS mobile application that blends content and commerce to promote interaction with consumers on-the-go.
Articles Tagged ‘mobile’
The problem is that Android is not controlled by one single manufacturer, not even Google, since it is open source software. So who then is going to win the Android war?
U.S. fashion label Diane von Furstenberg is aiming to speed up mobile commerce to fit the pace of smartphone users with an advertisement on New York magazine’s The Cut.
Italy’s Prada is adding more color to the vibrant print campaign for its spring/summer 2014 collection with a mobile advertisement seen on The New York Times’ On The Runway column.
With Google’s attempts at mobile search engine optimization, brands and organizations must prepare for the next algorithm. Digital experiences that are not mobile-ready are going to get knocked off the search giant’s radar.
A new report by Forrester Research forecasts digital trends for the year ahead such as advanced user experiences will no longer be optional and tablet innovations will surge.
France’s Longchamp is continuing promotions for its spring 2014 apparel and accessories collection with a mobile advertisement on New York magazine’s fashion-centric blog, The Cut.
Is mobile technology the silver bullet that has finally arrived which will change the rules and be a catalyst for redistribution of value creation from the payments players to the merchant segment?
U.S. retailer Saks Fifth Avenue is focusing on the products offered by its beauty department with Vine videos that recreate an in-store tutorial in six-seconds.
The degree to which customers are at home in your mobile store depends on how easily they can navigation and search from their phones or tablets.