Every smart home solution, from Samsung to Belkin to Whirlpool, is a constellation of nannycams and ovens and lighting and door locks, et al, revolving around a smartphone app at the center for control and monitoring.
Articles Tagged ‘mobile’
NEW YORK – Although $100 billion was purchased last year using mobile devices, brands are still facing a number of challenges that inhibit meeting consumers’ needs, according to a Forrester researcher at Mobile FirstLook: Strategy 2015 Jan. 14.
Beauty marketer Lancôme is promoting its Visionnaire Cx skin care with a social contest that takes a detailed look at skin.
Beacons are poised to take flight in airports in 2015, streamlining travel experiences while opening up opportunities for marketers to deliver personalized offers and gain valuable consumer insight.
French-Italian outerwear label Moncler is introducing a new mobile application that allows users to create their own digital snowfall and capture it with photos.
The mobile gaming community has spent an inordinate amount of time solving the very problems that marketers face when dealing with customer engagement.
Department store chain Nordstrom is letting consumers interact with its print catalog through a new scanning feature for its iOS application.
The increasing ubiquity of smartphones continues to present opportunities and challenges for all online retailers.
Some of the largest ecommerce brands are seeing 25 percent of ecommerce video plays coming from mobile devices, up from 19 percent a year ago, a new analysis by Liveclicker shows.
Starwood Hotels & Resorts’ Luxury Collection is highlighting the various properties consumers can stay at with an advertisement on Departures’ Web site.