Articles Tagged ‘Mr. Porter’


Lagerfeld’s Choupette leads trend as pets become brand representatives

March 25, 2015

Millennials are well-known for their love of looking at pictures of cats on the Internet, but some luxury brands are beginning to take advantage of this and use the furry friends to market products.

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Belstaff captures adventurous spirit through Mercedes road trip

March 5, 2015

British apparel and accessories label Belstaff is communicating its adventurous ideals by hitting the open road with retailer Mr Porter.

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Michael Kors, Mr Porter, Penhaligon’s and Tag Heuer – Live news

January 26, 2015

Luxury Daily’s live news from Jan. 23 – Michael Kors unveils plans for largest Japanese flagship; Mr Porter includes consumers in movie scenes with GIF generator; Puig acquires Penhaligon’s to further prestige fragrance positioning; Tag Heuer picks It-girl model as latest ambassador.

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Mr Porter includes consumers in movie scenes with GIF generator

January 23, 2015

Online menswear retailer Mr Porter is letting consumers in the United Kingdom become a part of “Kingsman: The Secret Service” through an interactive display developed with Google+.

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Top 5 brand moments from last week

January 20, 2015

Luxury brands took the opportunity last week to craft partnerships, events and advertising campaigns that resonate deeply with consumers by easing luxe consumers’ traveling and shopping experiences and creating clever and memorable campaigns.

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Mr Porter creates full apparel brand to surround film collaboration

January 13, 2015

Online menswear retailer Mr Porter is exploring its British sartorial roots through a capsule collection and content hub influenced by the feature film, “Kingsman: The Secret Service.”

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Mercedes, Mr Porter, Longchamp and Missoni – Live news

December 26, 2014

Luxury Daily’s live news from Dec. 24 – Mercedes considers leaving New Jersey headquarters; Mr Porter hosts menswear spies for Google+ hangout session; Longchamp to set up personalization workshop in Printemps’ atrium; Missoni looks to nature to capture mood of its spring 2015 collection.

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Top 5 brand moments from last week

December 22, 2014

Last week brands sought to entertain through playful stories told by characters that may not be immediately associated with luxury.

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Burberry, Anya Hindmarch, Hennessy and Mr Porter – Live news

December 16, 2014

Luxury Daily’s live news from Dec. 15 – Burberry sticks to British heritage with spring campaign; Anya Hindmarch fosters consumer creativity with interactive sticker shop; Hennessy uses personalized engravings to promote holiday gifting; Mr Porter looks to ignite Christmas spirit.

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Mr Porter looks to ignite Christmas spirit

December 15, 2014

Men’s online retailer Mr Porter is looking to spark Christmas spirit and belief with a cartoon social video that shows Christmas spirit is not just for children.

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