Articles Tagged ‘Mr. Porter’


Canali taps Mr Porter editor for styling session to build online presence

April 18, 2014

Italian menswear label Canali enlisted Mr Porter style director Dan May for a fashion feature that instructed men how to wear one of the brand’s jackets.

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Fashion brands, retailers look to Twitter for liberated communication

March 27, 2014

Luxury brands have become increasingly conversational on Twitter, allowing access to designers via Q&A sessions or retweeting what their consumers are saying.

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Mr Porter showcases customer service with video series

February 19, 2014

Menswear online retailer Mr Porter has started a new season of its Style Clinic series to address sartorial concerns of its fashion-conscious male audience.

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Harrods, Mr Porter broadcast London Fashion Week to show versatility

January 9, 2014

British retailers have become media themselves this London Fashion Week by creating their own content around the menswear shows to demonstrate their involvement in the events.

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Mr Porter sponsors American Psycho musical to show artistic side

January 2, 2014

Online retailer Mr Porter is promoting its sponsorship of a musical adaptation of “American Psycho” currently running in London with a dedicated issue of its digital magazine.

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Top 10 luxury brand social videos of Q4

December 20, 2013

Luxury brands found inspiration in disparate areas, striking tones of reverence and irreverence to convey new collections, propel holiday shopping and polish brand images.

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Mr Porter uses children’s character to promote holiday dressing guide

December 19, 2013

Online menswear retailer Mr Porter released a short video based on beloved British children’s book and television series Mr Benn to appeal to consumer nostalgia during the holiday season.

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Mr Porter illustrates proper shaving etiquette in latest how-to video

December 16, 2013

Online menswear retailer Mr Porter is teaching its male following the art of shaving with a new social video that promotes products sold by the ecommerce store.

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Mr Porter prompts return ecommerce visits with a calendar of giveaways

December 12, 2013

Menswear online retailer Mr Porter is unveiling a prize per day on its virtual advent calendar in December leading up to Christmas Day to give its consumers a reason to return to its Web site each day of the month.

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Mr Porter enhances bespoke shopping with iOS7-inspired mobile app

November 26, 2013

Mr Porter is transferring its clean cut Web presence to a mobile application that allows consumers to browse and purchase the online retailer’s curated collections with ease due to its parallels to Apple’s iOS7.

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