Articles Tagged ‘Neiman Marcus’


Prada, Neiman Marcus, Piguet and ethical luxury – News briefs

April 3, 2014

Today in luxury marketing – Prada forecasts slowing sales growth as luxury demand ebbs; Neiman Marcus unveils top management roles; A modern match for Audemars Piguet; Is luxury less ethical than it thinks?

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Neiman Marcus hosts preorder event to reward loyalists

March 14, 2014

Department store chain Neiman Marcus is offering consumers the ability to preorder looks hot off the fall runway shows exclusively on its ecommerce site.

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Neiman Marcus, US luxury, Tesla and Indian luxury – News briefs

March 3, 2014

Today in luxury marketing – Neiman Marcus reports loss; Made-in-US luxury brands win fans in China; Tesla no DeLorean as 619pc jump makes hottest auto stock; Luxury sedans, limousines for weddings.

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Neiman Marcus surveys fan submissions for beauty campaign models

February 20, 2014

Department store chain Neiman Marcus is accepting submissions for its fall 2014 beauty campaign Feb. 10 through March 31 to find women who represent the retailer’s everyday consumer.

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Neiman Marcus, Burberry, Audi and The Macallan – News briefs

January 27, 2014

Today in luxury marketing – Neiman Marcus reveals scale of data breach; Burberry responds to toxic chemical claims; Audi plans to narrow sales gap to BMW in 2014 on A3 sedan; The Macallan “M” decanter by Lalique sells for $495,047.

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Neiman Marcus hosts photo contest to mark InCircle loyalty program milestone

January 21, 2014

Department store chain Neiman Marcus is hosting a photo contest to celebrate the 30th anniversary of its InCircle loyalty program to reach consumers who are truly devoted to the retailer.

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Neiman Marcus credit breach exacerbates consumer fears

January 14, 2014

Neiman Marcus is working to fix security flaws that made December’s credit breach possible, but the extent of collateral damage done to its reputation will be measured in the months to come.

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Neiman Marcus pushes mcommerce with multiple promotional mobile ads

January 7, 2014

Luxury department store chain Neiman Marcus pointed consumers towards its mobile commerce site with mobile advertisements detailing a gift card promotion that the retailer was offering.

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Top 10 luxury brand multichannel marketers of Q4

December 27, 2013

Luxury marketers bolstered in-store events with digital dimensions and unveiled large-scale, image-defining campaigns during the fourth quarter of 2013.

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Prada, Neiman Marcus, Anya Hindmarch and China – News briefs

December 27, 2013

Today in luxury marketing – Prada CEO explains why department stores can’t have nice things; Neiman Marcus men’s fashion director resigns; Anya Hindmarch to expand as Asia turns to luxury goods; Sale of luxury food gift boxes in China plummet amid graft sweep.

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