Department store chain Neiman Marcus is gaining an inside look at consumer beauty preferences with an interactive digital quiz.
Articles Tagged ‘Neiman Marcus’
Luxury brands took the opportunity last week to craft partnerships, events and advertising campaigns that resonate deeply with consumers by easing luxe consumers’ traveling and shopping experiences and creating clever and memorable campaigns.
Department store chain Neiman Marcus is changing the apparel shopping experience for consumers with a new digital mirror that remembers users.
Last week luxury was taken over by futuristic technologies meant to make the lives of consumers seamless and much easier.
Department store chain Neiman Marcus is launching interactive retail tables that will allow consumers to browse inventory using touchscreen technology in three select stores.
Both Neiman Marcus and Net-A-Porter are reaching out to fashion-enthusiast readers with ads on the mobile-optimized sites of style publications.
Luxury marketers integrated mobile campaigns into different initiatives throughout 2014 to engage and intrigue consumers through several different devices.
Luxury Daily’s live news from Dec. 10 – Frédérique Constant hosts lengthy Instagram contest; McLaren looks to Australia for new store; Marc Jacobs suggests gifts through party guests; Neiman Marcus hosts Hermès auction.
Today in luxury marketing – US luxury retailers Neiman Marcus, Nordstrom quietly outperform stores for middle class; The other wealth gap: 5 luxe brands outpace online; Mercedes pulls ahead of BMW and Audi in luxury sector; Playing the name game: Jaguar CEO dubs upcoming five-door a sports crossover.
Neiman Marcus’ is offering an exclusive collection of Hermès handbags available through Hermitage Auctions.