Today in luxury marketing – Domenico Dolce apologizes for his controversial remarks; Anatomy of the Anniversary Sale: Nordstrom’s big event; Luxe for sale as Cartier, Prada become bargains in Brazil; Will “Uber for models” disrupt the industry?
Articles Tagged ‘Nordstrom’
Luxury Daily’s live news from Aug. 11 – Saks indulges in La Mer products for master classes, treatments; Gemfields continues transparency efforts via African wildlife conservation; Luxury Collection fetes expansion plans with new US, European properties; Harrods explores traditional pub fare in latest pop-up eatery.
As digital purchases increase, brands must strive to streamline consumer data appropriately to offer the best service possible.
In the first half of 2015, retailers embraced technology to ease the purchasing process and elevate the in-store experience for their consumers.
Luxury Daily’s live news from July 17 – Nordstrom goes big with rooftop Instagram installation to promote sale; Givenchy embraces limited ecommerce with special preorder on Web site; Ferrari creates comprehensive retail experience at new Dubai location; Dior provides insight into its founder with expanded Summer Saga content.
Department store chain Nordstrom is reminding consumers to check out its summer sale with a quirky but somewhat popular summer trend that has the brand creating a giant, 3D installation on its roof.
Luxury marketers tapped mobile’s opportunities for consumer engagement and relation management in the second quarter, creating applications that rewarded loyalty or provided exclusive brand experiences.
Following a United States Supreme Court decision making same-sex marriage legal across the nation, luxury brands took to social media to show their support of the ruling.
In a quest to facilitate the consumer’s path to purchase, luxury fashion brands are looking to improve search and display advertising, according to a new report by L2.
Today in luxury marketing – Luxury goods face a global reckoning; Why I’m breaking up with the Apple watch; Van Cleef & Arpels offers jewelry classes in New York; Nordstrom signs on for Caruso Affiliated Carlsbad project.