U.S. fashion label Michael Kors is bringing consumers to the place of inspiration for its fall/winter 2014 runway collection through a digital travel guide.
Articles Tagged ‘Paul Farkas’
French leather goods brand Hermès is spreading awareness for its Nantucket watch with a social video that shows time elapsing through dancers.
Italian fashion label Dolce & Gabbana created an enchanted forest scene for its winter 2015 advertising campaign, taking its family theme into royal territory.
Italian fashion label Giorgio Armani is extending the longevity of its campaign for the men’s fragrance Armani Code with a soundtrack download.
LVMH-owned Parisian label Kenzo has teamed up with art publication Toilet Paper magazine on a surreal advertising campaign for its fall/winter 2014 collection.
France’s Cartier released a new video on their social media pages featuring a short story about two bags, one male and one female, from its new Jeanne Toussaint & Louis Cartier bags collection.
French atelier Christian Dior is introducing its new creative and image director of Dior Makeup, Peter Philips, through backstage footage of the Dior cruise 2015 show.
French label Christian Dior is expanding upon its iconic Miss Dior fragrance by adding Blooming Bouquet to the scent’s lineage to welcome spring and jolt interest in the range.
Italian fashion house Gucci gave its spring/summer 2014 print advertising campaign a kick with a martial arts-inspired social video.
Luxury brands across market sectors have been creating highly-curated editorial content hosted on a branded blog rather than social media to appear more transparent to core consumers.