Italian fashion label Giorgio Armani is extending the longevity of its campaign for the men’s fragrance Armani Code with a soundtrack download.
Articles Tagged ‘Paul Farkas’
LVMH-owned Parisian label Kenzo has teamed up with art publication Toilet Paper magazine on a surreal advertising campaign for its fall/winter 2014 collection.
France’s Cartier released a new video on their social media pages featuring a short story about two bags, one male and one female, from its new Jeanne Toussaint & Louis Cartier bags collection.
French atelier Christian Dior is introducing its new creative and image director of Dior Makeup, Peter Philips, through backstage footage of the Dior cruise 2015 show.
French label Christian Dior is expanding upon its iconic Miss Dior fragrance by adding Blooming Bouquet to the scent’s lineage to welcome spring and jolt interest in the range.
Italian fashion house Gucci gave its spring/summer 2014 print advertising campaign a kick with a martial arts-inspired social video.
Luxury brands across market sectors have been creating highly-curated editorial content hosted on a branded blog rather than social media to appear more transparent to core consumers.
French fashion house Lanvin filmed a video companion for its spring/summer 2014 collection print advertising campaign that shows models having hushed conversations around a dinner table.
Italian fashion house Fendi gave consumers a thorough idea of the backstage environment at a runway show with a behind-the-scenes video for its fall 2014 men’s collection.
Fashion brand Marc Jacobs International has unveiled its spring 2014 women’s wear advertising campaign starring pop star Miley Cyrus, who has had a relationship with the brand for some time.