Department store chain Bloomingdale’s is catering to its affluent Chinese customers through a sponsorship of Bomoda, a digital community for Chinese luxury shoppers.
Articles Tagged ‘retail’
The majority of affluent consumers prefer to purchase products and services online rather than going into a store or through another method, according to a new report from the Shullman Research Center.
Pointing to the quick growth of mobile use for shopping, 29 percent of retailers now see more than 20 percent of their traffic coming from mobile devices, up from just 3 percent who could make this claim a year ago, according to a new report from the e-tailing group.
Luxury brands and retailers can engage passersby with mobile touch points on their window displays as long as the effort reflects the entire brand experience.
Forty-nine percent of consumers believe that the best improvement to the shopping experience would be better integration of in-store, online and mobile channels, according to a new survey from Accenture.
Luxury marketers that are looking to create a retail venue with the same effect as Christian Dior’s limited-time transformation of Harrods should sharply tailor the concept.
Department store chain Nordstrom is enhancing the consumer experience on its iPhone application with updates that include product sharing via SMS and user reviews.
Retailers that have brought Wi-Fi and mobile technologies into their physical store locations are moving ahead of the competition, especially in the luxury market.
Kering-owned Saint Laurent Paris’ plans for a new flagship store in United Arab Emirates capital Abu Dhabi will help the French fashion house strengthen customer relationships in a market with concentrated wealth.
New York department store Bergdorf Goodman is flaunting its fashion savvy in the latest niche catalog that shows its range of designer shoes, jewelry and bags.