How can mobile display make real money?
November 9, 2012Despite all the excitement about mobile advertising in the press this year, the price of mobile ads remains very low.
Despite all the excitement about mobile advertising in the press this year, the price of mobile ads remains very low.
We have been reading about location-targeted mobile marketing for a few years now. We all have a top-level understanding: “I can serve ads to phones based on their location!” But do you really understand the details?