U.S. fashion label Ralph Lauren is continuing to focus on high-end luxury with a pop-up advertisement found on The New York Times’ mobile-optimized Web site.
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French fashion house Chloé aimed to spark interest in its fragrance offerings with a banner advertised on the mobile-optimized version of New York magazine’s fashion blog The Cut.
French jewelry maison Cartier is targeting affluent consumers planning to pop the question with an advertisement for its Trinity Ruban engagement rings on The New York Times’ mobile-optimized Web site.
British atelier Burberry is keeping fashion enthusiasts up-to-date with its latest collections through a mobile advertisement on New York magazine’s The Cut.
New York department store Bergdorf Goodman is looking to shake the winter blues by promoting resort collections that adhere to current fashion trends with a mobile advertisement on New York magazine’s fashion-focused blog The Cut.
British fashion brand Burberry is continuing its holiday “With Love” campaign with different mobile advertisements on both New York magazine’s The Cut and Vogue’s Web site.
Mr Porter is transferring its clean cut Web presence to a mobile application that allows consumers to browse and purchase the online retailer’s curated collections with ease due to its parallels to Apple’s iOS7.
Beauty marketer Estée Lauder is relying on both audio and visual touch points to promote its latest women’s fragrance Modern Muse on Pandora’s mobile application.
German automaker Mercedes-Benz USA is generating awareness for S-Class and C-Class models through a trifecta mobile advertisement found on New York magazine’s The Cut site.
French leather goods and scarves maker Hermès is showing off its iconic silk scarf collection through a whimsical mobile application that displays the brand’s lifestyle while creating awareness among younger consumers.