Brian Atwood engages fans via month-long Instagram campaign
May 17, 2013Footwear label Brian Atwood is increasing its follower base on Instagram with a contest to acknowledge loyal customers.
Articles Tagged ‘social media marketing’
Cross-channel Mother’s Day luxury marketing to outdo email
May 8, 2013Luxury marketers across all product categories are looking to prompt Mother’s Day gift purchases via email, but those that add innovation to the mix are more likely to secure the sale.
Donna Karan: No one else can tell your brand story
May 2, 2013NEW YORK – A Donna Karan executive at the Luxury Roundtable: State of Luxury 2013 conference shared 10 commandments of social media marketing for brands that are guarded in their strategy.
Four Seasons: Engagement carries more value than number of social followers
May 2, 2013NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
Last chance to register: Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique
April 23, 2013Please register now for the free hour-long webinar on Tuesday, April 23 at 2 p.m. on how luxury marketers and retailers must tackle and measure social marketing efforts for effective ROI without diluting the brand’s aura.
Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique
April 22, 2013Please register now for the free hour-long webinar on Tuesday, April 23 at 2 p.m. on how luxury marketers and retailers must tackle and measure social marketing efforts for effective ROI without diluting the brand’s aura.
Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique
April 19, 2013Please register now for the free hour-long webinar on Tuesday, April 23 at 2 p.m. on how luxury marketers and retailers must tackle and measure social marketing efforts for effective ROI without diluting the brand’s aura.
Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique
April 18, 2013Please register now for the free hour-long webinar on Tuesday, April 23 at 2 p.m. on how luxury marketers and retailers must tackle and measure social marketing efforts for effective ROI without diluting the brand’s aura.
Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique
April 17, 2013Please register now for the free hour-long webinar on Tuesday, April 23 at 2 p.m. on how luxury marketers and retailers must tackle and measure social marketing efforts for effective ROI without diluting the brand’s aura.
Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique
April 17, 2013Please register now for the free hour-long webinar on Tuesday, April 23 at 2 p.m. on how luxury marketers and retailers must tackle and measure social marketing efforts for effective ROI without diluting the brand’s aura.
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