Jeweler Tiffany & Co. pushed its ‘20s-inspired jewelry lines through advertisements on The New York Times’ desktop and mobile sites on the day that Baz Luhrmann’ “The Great Gatsby” hit theaters.
Articles Tagged ‘Tiffany’
Today in luxury marketing – Tiffany vs. Costco: Which diamond ring is better?; Barneys CEO Lee takes anti-Penney approach to turnaround; Neiman Marcus explores options; LVMH appoints new TAG Heuer CEO.
Jeweler Tiffany & Co. transformed its New York flagship store to show off its collaboration with the 2013 film adaptation of F. Scott Fitzgerald’s “The Great Gatsby.”
Jeweler Tiffany & Co. is revealing pieces from its 2013 Blue Book Collection exclusively to its Facebook community in a daily campaign.
Today in luxury marketing – Tiffany & Co. taps Marc Jacheet; Zac Posen’s 24k gold dress is inspired by melting ice cream; Bentley’s SUV plans slow to a crawl; Porsche to offer plug-in, long-wheelbase for new Panamera.
Today in luxury marketing – Tiffany profit tops estimates led by demand in Asia; Ferragamo profits up 30pc; Slow trading forces new Mulberry warning; The world’s most expensive cities for luxury real estate.
Tiffany & Co.’s trademark infringement suit against Costco Wholesale Corp. and the wholesaler’s counterclaims could result in deeming “tiffany” a generic diamond setting and create challenges for the brand.
Today in luxury marketing – Hermès says it is not interested in buying British rival Mulberry; Harry Winston, Tiffany & Co. plan Japan price increases; Swatch lawyer flags Weko agreement over watch movements; Luxury real estate prices are soaring in Indonesia.
Jeweler Tiffany & Co. is pushing gifts and engagement rings in a multichannel campaign to catch consumers who are making purchasing decisions for Valentine’s Day.
Today in luxury marketing – Gucci goes manga with Hirohiko Araki; Tiffany and Elsa Peretti extend partnership for 20 years; Ferragamo ups stake in Chinese distribution JVs; U.S. carmakers try to reclaim luxury market.