Articles Tagged ‘Twitter’


Burberry makes fashion show livestream interactive with commerce

September 15, 2014

British fashion label Burberry is letting consumers purchase pieces from its runway show immediately after the livestream on Sept. 15 at 8 a.m. EST.

Share on FacebookShare on LinkedInShare on Twitter

Michael Kors, Burberry, Oscar de la Renta and Douglas Elliman – Live news

September 11, 2014

Luxury Daily’s live news from Sept. 10 – Michael Kors incorporates Chinese social media into fashion show livestream; Burberry shortens path to purchase with Twitter’s In Tweet Purchases; Oscar de la Renta pushes for future purchases with Spring app tie-in; Douglas Elliman, Knight Frank Residential to jointly market $38B in properties.

Share on FacebookShare on LinkedInShare on Twitter

Burberry shortens path to purchase with Twitter’s In Tweet Purchases

September 10, 2014

British fashion house Burberry is among the first brands to take advantage of Twitter’s latest “In Tweet Purchasing” program.

Share on FacebookShare on LinkedInShare on Twitter

Bergdorf Goodman, Yoox, Twitter and Ferrari – News briefs

September 9, 2014

Today in luxury marketing – Tom Ford, Christian Dior accessory shops open at Bergdorf Goodman; How Yoox turned the luxury-goods industry onto digital; Twitter tests mobile commerce with ‘buy’ button; Ferrari chairman likely to step down before year-end -sources.

Share on FacebookShare on LinkedInShare on Twitter

Jean Paul Gaultier creates “Glorywall” to increase Twitter presence

July 9, 2014

French fashion label Jean Paul Gaultier is building its Twitter presence without sending a single tweet.

Share on FacebookShare on LinkedInShare on Twitter

Top 10 luxury brand social marketers of Q2

July 3, 2014

Luxury brands rallied consumers around inspirational and whimsical social efforts in the second quarter of 2014.

Share on FacebookShare on LinkedInShare on Twitter

Twitter drives brand app downloads via targeted promotions

July 2, 2014

Twitter is providing brands with sharper tools to drive mobile application downloads.

Share on FacebookShare on LinkedInShare on Twitter

Luxury auto brands rushing to scale Facebook communities

June 3, 2014

Aston Martin is the latest luxury automaker to show thanks for its growing Facebook community with a contest featuring multiple brand prints by British artist Ian Cook.

Share on FacebookShare on LinkedInShare on Twitter

Amazon takes a stab at social shopping with Twitter-enabled commerce

May 7, 2014

Amazon hopes that the amount of product discovery and shopping taking place on Twitter from smartphones and tablets will translate into some sales with the launch of a new partnership that drives traffic to the online giant’s Web and mobile platforms.

Share on FacebookShare on LinkedInShare on Twitter

Twitter supplies Web site cards to lower cost-per-clicks

April 28, 2014

Twitter’s new Web site cards will likely help luxury brands boost click-through rates and steer viable consumers to useful content.

Share on FacebookShare on LinkedInShare on Twitter