Articles Tagged ‘Video’


Land Rover touts vehicle capabilities in branding video

May 8, 2013

Land Rover North America is correlating the movements of parkour athletes to the capabilities of its vehicles in a new video.


Tod’s touts customizable collection via social video

April 25, 2013

Italian leather goods maker Tod’s is raising awareness of its new customizable Double Stripe collection through a social video to push in-store sales.

Viceroy Hotel Group leverages wedding package with Marchesa, Lenox partnership

April 16, 2013

Viceroy Hotel Group is partnering with fashion house Marchesa and tableware brand Lenox to offer couples an all-encompassing wedding package and lifestyle video.

ROI on emotional branded videos is limitless: ad:tech speaker

April 11, 2013

SAN FRANCISCO – A well-told, emotional story shared through a video platform can bring marketers a limitless return, according to a speaker at the ad:tech San Francisco 2013 conference.

Top 10 luxury brand social videos of Q1

April 8, 2013

Luxury marketers pushed their new collections and brand identities through social videos during the first quarter of 2013.

Chanel pushes necessity in Première watch collection video

April 2, 2013

French fashion house Chanel is giving consumers a glimpse of its new Première watches through a short film that positions the collection as one that can translate to all occasions.

Jaguar enhances New York Auto Show vehicle launches with video content

March 29, 2013

Jaguar Land Rover North America is enticing consumers to view models that were launched at the New York International Auto Show March 27 with video content and other promotions.

Tod’s showcases craftsmanship to push D.D.Bag

March 25, 2013

Leather goods maker Tod’s is flaunting the new D.D.Bag in a video that brings awareness to its design process as well as the brand’s Italian roots.

Gucci teases spring/summer collections via fast-paced video

March 19, 2013

Italian fashion house Gucci is flaunting its spring/summer 2013 collections through a short, fast-paced video that shows off both men’s and women’s apparel and accessories.

Fendi livens up spring/summer collection via mini film

March 1, 2013

Italian fashion house Fendi is showcasing the modern notes of its spring/summer 2013 collection in a light-hearted video by creative director Karl Lagerfeld.