Italian menswear label Ermenegildo Zegna is reminding consumers about its use of high-quality materials through a digital campaign that asks “Why are suits made of wool?”
Articles Tagged ‘Zegna’
Italian menswear label Ermenegildo Zegna is showing the range of motion achievable in its tailored Z Zegna sportswear collection through a series of social videos.
Luxury Daily’s live news from Jan. 6 – Coach purchases Stuart Weitzman to aid in own transformation; Zegna marries sport with tailoring in new Z Zegna line; Landmark Mandarin Oriental tempts with “suites” for anniversary; Lancôme hires Lisa Eldridge to help liberate makeup wearers.
Italian menswear label Ermenegildo Zegna is blending the performance of its Zegna Sport line with the fine tailoring of the Z Zegna collection.
Luxury brands created many social videos that displayed their artistic, technological and humorous sides in 2014.
Today in luxury marketing – Condé Nast reshuffles digital group, to be headed by video exec Fred Santarpia; Bloomingdale’s devotes windows to Montblanc Extreme; At London’s Design Museum, Women Fashion Power; Behind Zegna’s big bet on film.
Italian fashion label Zegna is boosting interest in its fall/winter collection through a partial window takeover at London department store Harrods through Oct. 19.
Luxury brands bolstered ecommerce and fostered compelling in-store experiences in the third quarter of 2014.
Luxury brands read from scripts, practiced the art of hand puppets and got to know store employees in videos from the third quarter of 2014.
Anyone for a cup of Ralph?