Out of home
December 30, 2011
By Kayla Hutzler
New York’s yellow taxicabs offer a location-based, video advertising platform with Taxi TV that can put luxury brands in direct contact with the city’s affluent tourists and residents.
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","iv":"b24c393b3930e894225e113cefd791cc","s":"1e0a928fa589cc1e"}
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