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Internet

What is the up-and-coming social strategy for luxury marketers?

January 4, 2013

 

By Erin Shea

Luxury marketers should continue to build up their presence on social media platforms that they already use and look to expand to new platforms only if their audience is there, experts say.

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  1. Luxury growth at L’Oréal lags in Q1
  2. Luxury Unfiltered: Redefining luxury trainings and masterclasses for a world of disruption
  3. Dior goes for gold with flashy J'adore campaign
  4. Chanel v. What Goes Around Comes Around: Will luxury resellers change course?
  5. The RealReal ends Earth Month with in-store donation program
  6. Countdown begins: Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  7. Agility Research & Strategy is 2021 Luxury Market Researcher of the Year
  8. Tod’s unveils ‘Art of Craftsmanship’ exhibition at Venice Biennale
  9. Bon Appétit out with first ‘Drinks’ issue in over 50 years
  10. YSL Beauty adds Bahamas, Colombia to rewilding project scope
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