Gilt exec says mobile marketing must consider audience and experience
Posted By Kay Sorin On In Featured,Industry sectors,Marketing,Mobile,News,Software and technology,Telecommunications | No Comments{"ct":"u27+t6lMb1f8rj10UJuRaH2MUbEYs5u\/vdKAOjGDxj5CXyVecM74EyDEuB1CJtuVT\/Q\/qz7H+HFjVLoahCsawnKa3vSk88wO4sLpuq+vtrYGTfWTZdxgrCgrTyEzZ0zsANXRAkdJRn1WBP1JNi01Y5fwg2WCz3wB07i\/y6wjWQyWkclElEk78VsvBswfn\/2mcLCmV7QEeuETFjV7xJ\/hJpE\/NnbgreXMy+qEo8Or7zcMUjwTWKn781wGzQEYMmyAfYcPuTMgOHHeG5trjsxm48wNGP8N+tT0kjUeIPY8baHd2SBNg6FUlTXjv2fhaLPU7GrvhnMTXqWVAVnIN1RHFl5FJvHtvUrZuHWqtOAPl2z2Yu\/mz9zBbNQtwHfsGbRSBbVIE3TlPiSCeaQZMGRzp59i+dI5xdrsz5b1D0XGT2rxG7NBaMXSwLLrRbeHXTIqP57w4Tiy5CNtoJKKIJTl1uoeno7PtLDPHuDQ97UwuH6B\/6BuX+d46kHMxrdRFSPpaGHcl6SUrlwbRh8xbJM9oMOIiB7HFZBOAaEnZLwfGURnPNfMcKV9KYad5zVUiKvjreMwK3k5oxE8RV\/HPT6Q\/GXBlmGGrnwf8mORP6T31rN3GmYbeObvCh\/iAL\/h3KNkwudfmQliUHmPvD0yV6+fLzk0vxBM2gsWarTlfT+2zfUjobrTxfb\/AFGEaU6yCa369jgG2mR2FWstdvRS0U8SnWvNUCH0X3AxDbKpJFUelt6sthnRIGRb17BV+lmOrBTHIjvolbAydSRq3LjuzcqvI3qRowmVzqFcUIr238QwPK9Yb8qwEiJxpJZwyOdTvrdKT\/EhbnjCEM3hkw64KpMfEHRrLOQND9CuduR5\/9WznNjWOVexJIlkJUkpZxlN9HWeeUGHdmuse9nn+YSwm\/GQVodL7WycRQdrp0430Ho64v6CLS4ZFtnNPvv85Bts4x+22LeXcr+BL5ItJJql5nkCRD61M6q3QgE09eURAPGDYxEAtdIw8J79HWz5YCuMbmsggNNme6iIDHOFrFHzls86dX9LEQya7KKk4tPUVGwZHlGcF8b+c5YQhtaUDcW5MN0DryLaQ4OD992ea3jO5f2\/F0F5vU7AOdyqDTYPBYzG\/Vtx8GRvGfHjuNWC5hWe+itYFUlBb7QgaijfJawZlfET7zZ4SGGYD8mpSjFboTHRBYNjHPbjJuvl+bo4XcOQp9pQgiqrE5Ore\/gMcUpri8XNymSVR8vMgCFpB6QScYBhVjdYchRbhMPx4ZZES8dWIj7VFy3XmPUMl2J28kqaeCMI2mgouzunKyz4tkQNof+Dutv6\/0XYPvR9WZZiEajqn2hY+T7tm7pBqVsb\/hSBikXs0XfQIE2Uv+HlDZNAIFlSL7Ktzy3l3O5OK6dLPRhJM+qfmfvd0vUgisiRNF5qlgp37xnCtCQmvWZYCXU4DI9Q6o3C\/VdtghQ0OTSDIt45yFP\/px2M6Hg1aucFad9qupz4Uniw7LqP7g\/eOeA4+OMvCr7VOifuVPHyagm9ltftFLH1FJd3y9J3TY\/hyC3Wx8M3640FK49bkd5dOqJIX32iKpV7LJ1TcLjGVtZdW4an1UWI2sLPwoSZy5jvdEKOUaKHGuFwxbaaUaLv9WkhRU\/gCrysL89QjnC9xT6hKwmGvmK\/ZbTNg5aOmcFGA4iiwvXNk39hDzWU1BqidRbnSJNkWEAHvXyl8BDIGr3A3z5doMH41+cg1IiWea12Eq5HDF7Nsrfso\/De9Oljm4\/B6pi8sHP69GEIaBy6bBSoC\/rps3ONWkkqw5er5TvBcRFv6ruldZxP4cFZD7UzbVRnj9fV90wfQ5gJ0K\/cJt7CMHk\/hsbk3KwmCFqREgfXk9EnecaZWcwrrmM2idrMt0bPt9\/hqPrFZmXTPEXADDcuUYbHoxIS0oD9JzJ4E7oCuaczXd5UNA9LnNPp\/9gUPZBDOJzuruwt\/6tTK15aDtQcPHdS3JThuQPLpLJhfu2a4hheYC4WrdPdflD7PqFYQupL51rKMRRbHzcPZgw7G2v2ggTrGFrbnR51i8LKNB2mzzsVinYRMk4fYzTp58ZL8ZTt4syRflfdpSBZS7BEfvnXXFz5EO\/CmIRQXaV\/hV2YIbm3yMl7EcFWakzfHvAzK0UpqvPcIy66cD0fOe74ImvJJE3ynutdZSt5ZhqbJH946RZEodLcg21dxegrHUURwjkDh5aWQ802AFjDq\/cOi6NrpAwP\/6DGHTkk4VmbAnvj73fRZ8b9aHgkhW+f9A+U44h8xhabD+gm7gmsWzPbCfOkEBWv8Vmr4y9F+1u0NqR5p0oItj6g\/Z8AfRdaLzTqy1cURj6+TOKUA5n7FZXJX62bj2wWrX0ziB+OTdnvIsBMpHaxRo4kjjkC6f8zk41Fw7P37t+yw\/LJGlTrkMfBLeqA3Y5OyPsHm4nnzNxl58Cp41mF7z65fMp+9VkDnDZuDx7sZyqPBEOscsmU9wA6kuvJUtpOIFT6qSVtJLCZR4jc7gZgc9n6S9KWZrJcEForxhJh+yu1z3lPXXSEl+oShBsrt7QcOJ2TV54k\/XA2yn6FRj594qYGixprjYyGhb4tPRazUdisAaerzydaznVfh3ii\/z8iMKg2YDbuDrGhODx5VevJn0LMWyh5rgXMh6XZMQY9WqzVpv7wo6rRlxl1IFYG4u1sUkWZXXg5sujtLFMYVFnWRRaqb2retSqIAoGDlBFJ7X1U0rgJkWzB1a4HWCEiSQHRehTws8VA3GKKwfxbQt\/d0gPvescPQ\/RHCQlsGSaVMGc9AqHiKqABWhXVpDN3RgkgdqMXHYaJ3l1G251mWiZOVAH+l8X5A9SnftiriaGRcRZLzCp\/863yXeEAiXvZNVczVRoxprYVd0HYfBOXctcet3H6n4rUs\/M9Pq9fGIJWvV7wZrTAwW\/RulNeoYs8z8QJj8XOZt8ptOPD2RXDeufdnrpPnmY1jq68qrRXumnUEQqO5X2zNMwoCL0i1AnAFkdpeHrkmC+93ucDmIb6KD\/xuiOdh7PQCf5T0+isjwR+o5D0e8iTx7wXApypE2CmXW74TOS4nNYaLuWQ1C40LdNFGyHaaJwoSvlrigvFt1uYB43LxbjAzJyOdTHRAg8BskyzRah1ssk\/tv0cGjdcqWwAkfMynlouegHk\/gmQPfgfg9d5M+JHlVDTt+ULcIKylxYWhSzCX4XkoNeoBLldiXAEr9kIwNX+S2DRgf2aSRDNtmEBvA4m7SPVIpmdP\/aPNJKl1c8upYHJEE8cvOUgk0TAPT6sY4IhVEZUJm+ssu6Q9IbzpcIstKFYvgTd5MKmvm1nRyGgJGizUhoIpcMAZuDmuTyj6A9+kO2uE39DYoh6Mb6SgxoTXAypApzccVyFKpHjXl+C0vagxTwDubdO7eUv1LhJsR+8UP+YdYrskM4Hi9dA4ajI+M6chFkNUWnZI0w4uIJ81KmWK3M33Zk+ex+HW70aKoVNDUA2eQ\/leWT+exMRfo0Ez8UN1x9jIYol0Kf2AntD6Y4uqfOJrHdA++6fqBsQ3EGL2e22QVwcjvUt8MIS\/z41VM18Ykv1xqDaT9NKDl3ejWV228kdHI85jvDQaN6TvCfgv59O3B6LscUHW0ete6NHJgh8\/YH0O2gkzQoXnIKzD95Ef\/ICdV8HzuSavKeseu6tRb0E43NIN1N9TBsMkJYwxQmaqo8fM581gT0WI8QwrPOOdOgmlwjUPH8Ylm\/XqtduN8X4XLGXDBZKRPewyhJg34nKRtGyqiicWc85lGTN95jNlvLTaCKMpM3ntrmIi25GACmZbal4VW73NGInL\/JfymVIViTXnn6M0fb5xy1W++9FCWjJLWVnPi6JiRicIYZV5OEEaWXoUBuwx5HTRxQ3KV4lgZhBdxx6zNEl10Qty\/ZKe98yojNCR4UtgHf1Mmd7qRI+WzVmOBwMzNSmX2MCllNNkXbE0Ve6vVTeQYoRKHVEFMNkQunjRnSJMj6CB97XN3vdCVwoyz8bh6VW+TS2Wj+2vxNVmtB6YwPu+\/bSM7isnJ3Ik31ITs1qtyOMlzcQWhe3xToCa+1YEG9igyH04q+2dycFZHz3Cy4TJV0p0b7RhpZhJ+1Gq8\/IBDFtjNnki1fDg6pyPhFfp9dJNghJaijKXTcVLIJuDRlioYD9Ns7RO7W+fyoXVJCJEJlyE1Vy94cmgKTczRrHhzIZZE\/sF5jDC+zMe\/D\/zD6\/5Prc29rUrlWTcK9G9EYsYn5opDaOTz\/bjU+b1fVbOqNw76JkapRH0UY\/bo8lG+N5zWyKzwejfgw5C1y6UYzwivbayJLHY5eoDOEIMCQCl5wD8jNzRrXSy5ejq274PRei9GvOCqTPAjLgLq32OI4+Kc59ImsCCSvR63rrX\/9vvOYFpO1\/mXPnEkt6U0wL3fBmlwsvhacKXfAyHBwh9iAIhiFzBAURZJ8GSb5JZZyMAhmObQWSSfo3u8HBYoym7yYPmwUcT\/YxdSsSkQr5cFKqpz1VAXyKZJEDhgZO3PtZgr+IVZ\/Wgt6cePa0Eo1uf1itYjw7KXkEd5f0VvI8cn9xjmaoonr2TlzmhiXDZbmZ7k079QtQqEF8sojakzVRDim63HVxa6OVnf2Iq+Rz8LXN8Y8QhUjYq1sIi49LjDWlBi0klt9seVMijZ\/Me\/KLQWm0dTzDIflLEDSPEcGVDty2I5dOoXDkZjEYlbmJcfYh5ByWxJG0RI4LfpNs84Ib4MOXH1iudADWpm+bgfwwmGSERFC+NvwWFswiJn\/Q4zvAK6DDb\/a05dzL8SN4Z3EP+Kwl8FNJePQyCQ3L8gMGFK2k5\/dseYVYagOPpb1cZDbgJIdqsqVNxYFna3VyjnyKVehoNZCfvR0o1JeWfH1ZauE0I2XYbc8BUZIPYg0bLBdYKehefImwxtJE8D7cby9Je+99KyVgp95ps\/IpyNbgPkLEDo\/x7M9QcNDg2ngwL1E7EwH\/9go9n\/KEH52\/xyH97h8gTdw5fGyJXiXCo9OLjs9Ipu7vKxa88B\/laoYehSvT2OU6pP7U3u2822vl1FUb9BIFGmnQL24yFbS4SeKsrmyO8M9M03LDvqvhfPVrEbFuVbeufHJh6QAzQ7CiuJ0bjQH1kQ+z9QM\/AmUaGN96CMZZSdvVu+A69GmSlA2kTXHcHhediyOyLrBVB+KQduLv2iFeWe1heSzWuNTlQSr2gx5gYfCxAC2\/84d1w59Q5gLiFl3UOMqb0R1+nOtzT0U6HhKE0u29Vc7+pn4nhJeT5dwCoccUEPImgniYkDXrDTvFJ5SI720omT7toZb2a0OfzWwp2nZ7xD5X+EaHpuq1dDJ4ONaHi1nnMjbqEZY2avUCnsx78qK+kHSGxxaT8Z7+SwuiKN6EfsPmu4gAk5HW6X+kuBBzqiQ92tzg7qQ83Tdpjio14mDuBOqlyz0uUNkVxeyNjs\/ino0LcuSY0EBrP9\/4LpEbTvU1MTj+qOtcizwdPz8hc5iZn23BlCOjynfuDJpZk4fMiJG2e0MgdXrZ6wgLWo5tYZgLhzDaQnl0ra2NyQwqlU7lheVRmAWJdH6HWOtOAJW4u9zeK9Wo6YtIqiZR3D\/8BwiYRRliINcp8NALPAqCyMRd7vtU9PvaD+EMGYZ6FKQYHqKrnvxJS0bXdz2Ru4Qk7JTK\/5oxy\/WNcg+PO3SRh1fWDnXJ4Iz6QZJIPV\/25phSWUZQrhFsHQY\/RSrSAVAJu5jSa+GE04\/CICSARdM0l4z8COI0lN26m3\/YFLY1n+u8yqZVim12X+lu9wRxHpwA0y5HJLfHnJl\/aLvzUueSswFXxAhBgGQDy9DN63AeCQGf1Q9D3DJl4IBf+G2JVw7jZbjf65DzxBGSo7EeIq2V8GKsCGXN8d\/1KPLMqWLfBCMCXagazOL3OgdByl7Lc+2MazS2pub3lJQ8LjwjEX0ZGwW04EkAFBBN55j1yENxoUHVZ2DWKdcXQ\/G3DSY4P9pWlInFDXFYtBfUAjoSfuCQkaxKaJoINHtpJlLoRymB\/W37FHPHDjMS+AY1nIPRHCPyOfEU73362S\/PhNhjXJA+cEkMH7xYvH4xbmJN+75ztcYFtac1CxKHUC4mPL7pBt+1jWH5EHhHZCvNmTSoQxFoOpa0rBblkLNzREyRxz7h7Ee3zfbDZGlj4hcA69Ly3jre31EU8mmZhfXeX2aErbXCtXoMVOFFqAjl\/4Oz\/1kCagrkem36zlb8594954x4nI0MJomtezBEzXGWAKoisgCQUacF0dctaVJbBKQJ8KUlKqvOEmq4W38rgC7YPW9CpJOkbNCaksrXQ\/jOOV0EDgEvfvoygiOlO5Eoa\/fPZUBswQs08Oui+j95YnmmhB+Q73i6zDW4gf45SxMD4Ay0IMBM7qpG0rlFGnOlnm7Ih6jUIcdwbvgEeADAwKz3CG8RUjurUzs2h5vihbHmFNPJINSzAO9ry\/EpRTpPKxaQcKtoJJftRt5nNbTfOsNF\/k7OPnrz65K0ydE1O9C0vFrW6NpFfF1kHZRU7kKamjHBWCXKX4+USrRe5lazRF0nGGHffJqwvlJAf9otv9v4ekoNAFGxqlFhpoG+MuuYDFg4KGgbjP0H5HzBotC507aworee3vXYx\/2zQW\/0ixOyAzkrU0BOcEVRVdqz\/E+oqCypHcpz2i1zJZ\/88tnSeWY+90BTTJUZUJ5fjh6k4CGf9kOs65CR8JumLVuh74rf6nZKSVhHsF2hNOv9et+0EgMSQCV+EwZ8G\/UGfk6VmFjABzJB0s7yuDDxrm8okk8peCnrOBckOHuvPIkv01\/xiPi2IbVU88jzJBWRuo8KkkfIU96cliWDM52LrdJm7tWyNjlTbSLgzyWcU0qMYqNjm3L8lDTMiu094CwGW8CiibwFiGxUxUt5CqUbzltJGzTj22WOoeINOgZ7tQwFUK4OakWrrX8NuxFTbQ4pXjLdhgUaInUJEV\/4TXV3QuYoLBiQDEJ6P6kIDl7ILrragVexQ8\/Bs5Uvyg5R7twAkL586en8DZlU5x9BMtiwrGEH4Pz1Q+sspBVVVf5danK2l9UzArfpT8OT4Er9r8iw9sj2XNGiFjG6sNEOSquoESaRrTTsKFHxCE2xli\/qZXDw4EdN\/foUveE8Q4\/zYUhnFlpnnZsoPZcf9N4BlWvMFKImY2kU65BiWhh5Hq+zE1+o7\/cyQxgY20AmVs\/SoCPDXoYK8eyOWAWE6CjFlDldyWKMliFopM8tTZ5bKlTOzGeTnlHoj\/ofglO75TkH7eh26QUDDSNISFH8ViUZBlV7HrweqLQRyKzSLZQ2OwZ2fxhGg1ERikYlIjHhzEplYOLHgUxlibvWMFXP3ghPnDFa11I\/MqDgtAhYDrqfBoWzHybB4jU2bQfJ2ni+mT3T3qWWfqDmLKDYBccc\/cz353jqWikhn0Xc+QefI\/jS6U+WBqYOZPXpS4IWzOC6ygt3taOxU6jmL\/\/3WCWG4T5ydqh6My9l0uto0YYRPpel9Af2AQOU\/GKJiSKBxcqhSFm1afJgtv2z60TLggYsTW6vbCljgl14YXjVtDIGn4\/M4ODA3Y4a9KPKK\/VXuKTLD3IwtOtINcHNLvZgs1VLqnHGmJ1vOJu5eKkhmoJpzZ43FZh2+Q129GpjUazSmzZmfNznHLmUf+m5qw4aEew9BM+rhokmhbRs\/zPvZIWhFCoQDJ7yFEnLXydG0sYPicuywc4bJ2XgM+aR0plxgAsufaewBsLpm954WmQ48R\/woyW+fK5B6Ifj6VRzKIGAk9co2BJSxNxNmtptzuSttGEmg0gER5FrcJuXelI0qAWGoRiZBbb\/MdYoaDnZnXiNsXn1V2+9g87gjm4R\/3jt0cXFUItoqTzKBjpOUfyllLv\/Vf0SAdBsPrfHnwCujPB+ChdqQbOSxbRfJi1hAW1G2AZ964doCpo42iH\/FRrONewm0OKLe3xw7s+w7F5Shk6+r1Lb6VaUuVc5us3CFkaKBg4TVTrqKbnL\/3iHWLB2UC9xW+6KW\/addHQDq1lzRNHiktDdxo5SmhTfgS94sAqzUAau9VdfxAe10Arma9mpRvrIvZZ6j6NFnwB\/5MFP1Q0J\/jd5DHDoJfjRhbQcUww2xwMEHDdsQbwH3XRjBR4mTR5FdWM6GG5PZwQGKyqDTvuljxuOKbDTEWP5S9UGb5SWWskhJ6RU9pTyhspUdPjrkkfFlTDYZs24BUHyapYWHkUVHUzZldBtCQSP9kL7KJtranpP6dnNyikQ9E8jxQoAMVXUv1g+7QUOqv5LOIWNB14jnRuT1CKFNLTJnAqiytx6onjrN7DCtqeTlXD9r4mligj1fRdiEztu3ZIPlv4UWorJ0fjmW7uFvdXsMh+CwU7hjO7tK3gEV4gNbOpvEF+WafXbPTzT+xoqigMZTxcdHeN7C0awSRxdlvNW6zD4ChC6rqFVDX+DHYgJyihNL1jP0jBcEBGdaeGmZXnwIVAU5ERo\/wvM6GvxAsusIs4+ZJRosTuvFMyARVX9o+Scb2vpXubCV1zQVGP1Df6Vsy86uiT5nld3R1GNRvUhDOyIDSPkvpXi9IV4Px01LMsynkV16rOyxLKqa62rPdJIuqXcPf9TvHiET5z5uckUhOMlqAAXWux6oePIEMqymO9iejXJD+SqvxOnpMEPA3sByDWujedicZnc\/REkGGo9reYVj4zrFH9Iyr21CmDmZM9\/7icbwVpyYALD\/zyintYJa6FLaIaLiQHllMSq5th2nwA0Yjxnyd2xWxBWvTOwdfHekSJ7JyeNzmDiBpkOjhGOnvAAmUtYMOIQJ19Fp6szHMCt3\/OcE4dJnWOBhHSk\/BAe2tTsRHhGGGV2gyUXuj\/NO379oxGJvTqLPRwmauEqXh1Huh+y7qYTZpbSE4wWap9vbgrgCUPGf\/FP6RcElHlqAkp9i56SG2I6\/3j9KyEc66yGpPrLNGtxG1kv6Btdlx5mRGbm6QeHQs+ac0n4gGc4o7qpqvI2vimLpqTyiwreeQ9GHHQFdcqYXMXTTSV4Jc8bKHap6GzbXifFznUECfXcwUWx5o9s8b\/YLZhJo2wjdhoXVnRYDlE\/zFHQVqeqX2Yydee5RrkqnEGV8hFPTaUI6c7K8j7joQ\/tbHnh9+ppjWnrOWHgNAiw4n8QzKLebh\/ebTq2oZxt18zvL1WpSeB3EZ\/WIEZlHT5NJ6CM9b2ESQn4oA0nsQMFIKyzEgZENRAo9XiJGZvmidjkQ8Q6jjfLB\/0qIe3y1KybM2WQ9k7w\/xuCtxA11x4Bv+RLqwVVMeZ1oOtmOFGwGHOJ4aRCEiQLtfikS5R8xthPbJIaH7pADeZAInD0m6rxtAzTWcbZAZFYkVyfDksiohlbRgf1gJXcnzFB5Q\/wqAEEfJ0ABFdhwJL19j9N1\/3YdZMZw9+tZvgjTRR0a2jnP1j6kC6aebdZBmubsx0icom63y4X1EhfmXX2ed2kbPlzT1\/ATLPCior14VmHUZDnLFqFmDlT3T6j2NfSpiHYlSVSXBFfOsIjg7tr373RCPKsbz8hclJy++VrMBryBBbcaQMnfHkrDxXGsJBViIx39Aghr+P2\/21Srbf0IEyB+Y9520ukjbk29YL9xlJVa9aHJHPuSK9BSDMB6pmMM2HCTf2WjalpEAAjldLBGgc41kUTydxtMfjpUaQQ1NDnMdfgZ1mkF+P5XIOYB+Dck\/gtXUpVYQmQtSdopOqeEz\/UWjUB5tAnJm87NJNl7mkffwYBcEG5+ak96AzK+4Rg4Q7uiP5hC+LGaqGy4R6XOVcELjTa7kV0fXib85bCTI1orsYn7uvC83FvXOdu2Uauoov\/wLG8U6XovDzvPZyvxSJSVpeUcuj+JFlOOgYFRmkvd3gtt\/2tzjLo4fQpph5xtWFhqH3M\/cA2\/xF0cjjxw9fb5RYv408Nuezanv8KzBFhDYxFk1BqpcD3MR1lJDoWEIUc6GyMlcMI0HcCyu+zRb2lkRLADH\/TS5p5SjHZ5UV8uSub35J84ixQuxIu25toqyqc+0N2X3POKxfQM9QqOI7\/Zp\/qGuAe94qYE9JzDGgszHCNy4x0wSDG27WDTpngovUzrfy8eGYhKK84RN0fDpD1uzaTmJM+PFRk2rw9fQqVkqjEL\/1+581e","iv":"56c8fe5fc04d374ba2b33e4db77e6802","s":"b80bf6b9dfe03903"}