Porsche takes new direction with multichannel campaign
Posted ByRachel LambOn In Automotive,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"8df94f1fb0d1af6edc08166f907a98e2","s":"7fd4c671831bf4f5"}
