Porsche takes new direction with multichannel campaign
Posted ByRachel LambOn In Automotive,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"64b0cc1b648c5972af238080bc8878b4","s":"b1b4d5adb1f4af72"}
