3 digital strategies to improve your luxury brand’s ecommerce performance
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Internet,Mobile,News,Opinion,Retail | No 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","iv":"5eb91af5567208c7c391708620f6507e","s":"a283af0418f6a102"}
Sam Sherman is cofounder of Socium Media