3 marketing must-haves to prepare for a renewed COVID-19 lockdown
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"f34ebbf765f05fa7d1ca2819af2bb1e9","s":"d6edb4ec563a43b0"}
Shahla Hebets is founder/CEO of Think Media Consulting