3 reasons why brands should not write off Snapchat
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"275ce6d8b20a16f80b5080068cca6f1f","s":"0ef8e6dec1581db6"}
Krishna Subramanian is cofounder of Captiv8