3 reasons why brands should not write off Snapchat
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"8876d8581657eceef3d5d4b5cc424e8c","s":"baa07fbd72f2d1ca"}
Krishna Subramanian is cofounder of Captiv8