3 ways to approach mobile measurement
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"vAUaTrhqhZkKEABPBPK\/6VhSG26jpF8OoJA1zACHZEnSXc3mHE9uUrAYZEqVpKK41fP0z\/sHUBam0LgdDXtmOuGbHssfuXZtoVHQhYR2pLbxTYU+MeMS3PnZT0AZWauoSiVK1nRx6yJCS3UZbIxAdc1tk54Iv9xiPxfo6JXsMF0+1XZXz3BDqVAFsUPptx+3m\/YkmA4TesHgd1xR5eGJYtaolmsg0XWegWzk9oMxAKAH79ajfU\/1bbhy\/B97yMCtanITHGJagiOy6Pn+KlLzHydK\/FlgfXA2OaxJSAdj9KrvkDmWHjr2aEa5Ec75t9NB5+JRaThXPxIjvrdNOXh54ybyovbWspeOuOzAFZeL6RtUePvK7swaSGaWCkzB86rkKd+DPCj\/WIeOCogZTd8qe8PcAY8VmuOm7qPlnNDIh8VNMx1PHu6kmZWiZWMrrHTfWyQGB5LxXmrFZmBLJ+WPn4SsTOK2ySb4eomiNLZs8pTo3673qMfjulKYgi5lDFTRjzs1aR9PTxdpaOvGtdOfvrDWRRKhyoLaQ27pqsMvvdBZsMNlKu\/y52RiaVpUNk5vuN1R1mCRlaIKiCh+PVXda9yaiPEXLmZyuPLfSD29S6uxwJrWutA\/c3BrEmB5hBuNfL9i0eSWisKqFxdGSVzZYrnhMmi3a9114v75WgmS3emfNGTh69sqZibyDorfvDWF0Cz88JdpejtSMxo4cOML6wsZncOLjkoArNNAcmRQ0xP2YcBXtpKkS\/aTryLV\/Vxug2\/+IqWhwzFQjsfiO+bvu2fllUe6f5TVHX9X0p3TBBgyE4dI\/vv5XVYsVVeP1ef\/QD9P44awy0fMwQepHqy9vK+q29YOv\/Y338zd1N\/nPIjCEW39MJW5BUyMSdbLMFkvKqKGq7zSa4VWkT\/dJuRjxUJPKRHNzFRAccgyB9yuO4qRIoZwfYSjXEIGpsrgNh2NOIKx5c3FjnYx54KpdhRp77oZDqcVM3jzexZGNJzqTta2ufqhf3RrsXruk4mlRJDbd7awDUWqPXGy6ZUC6hr3tytDUtkxHQ7ZXNWkLt3U92DKNZDjXBdRI3kDeVDCfHY+\/2IEVOpEseESqKzWS\/VSLHBOhbGwAQ\/hngxFFIdcM\/JJO0KeTl4Kd71n\/okhqR41fS1G8TCisFSoqxwfYKHNypoDUFCoV2vdvp2CodO36dyY2LvOFDt0AyYDIAjr+FzWlImjHw1XxXIvvjnTPGg1RPK\/vBPcZC2ELIkHUPx44rFwNRZk+ObEojjjLdwOpxAgw2ph3o1Xpc8MEjU4xhoeI1zeVIBo\/79SfoDGxst3uoTdguN2n1jMmggSryD++xlQzoxCbkeXIfK9uPO2j1VLMj2lUC8bOrZNc4FyJwuhtDfjbd8XEAs0sVND71AhrdBVPNVtXvQOgv1UTdN8EzSnRqWU3YVfnfnF\/674VeVPUabEXuWDK10eX2tw04htu\/Z3MaSOL0goLftjm+TPmPSI4t5Y9Sk5V4EchIaapArtKkyGnIrqc+gsDeXi\/R+Kx8xnlyd6wNjGP7lJ8amBvUU1DbV1arqsgWsUgTFQDmcPLvHucya0E2IcC6OOqDeJRe4NMIpxyIkUaqza8R8KEdOWBz6DMFk9yyOo6fpiUWndO1IJ+T7WmsaB9f5k\/N48FlR41PXAnkTVak1jG8F2iosFvFoghil+\/qzhSSucOb89aqxhA7MGfj8fmpuFAAZT2WAsDDCK1oyDwVeRL2GQBjoq+UMg0ti0qF2zhRzegPvNoUSLnKLOp2muyYTWL6I60Nd5OiXLQ3GZINXPtAhWRS8AbVcZVTAt5MTXI\/aasxTfJ3XbCaaZhzz7qcKVHGxiZnUwOTjKcLz65xKR8exfOczt5TqRx84oeLFEyuO8rbe0dAnTQqLj99fxsn55kCooDuaZw3WNSBhrqAujLTVyP8R0Cj4FKPGDFu0U3JmmYQxP8U7794z+oZ\/v5cVLaet4KcRbYK1nOYJhjFW+oqcIbInN5EAOy9GGR\/AyTITekadduEIBD9DRIQdEQHSDVa6V4qdOY+ZnIQ2adop3OIy7Tj3k9lyPT8yGB+YltDF0vI9fJ8omNjlMjzaplcjOz4e0+U2R7NShwhZ4H2DSgQFPIc8rI73553F96H9\/MXpWAuQX+nx4OzdlSWPrDyvTRmQ4lvkAFg8JFRimtNDwAJcvmClFAXGQPQqmH2ub3uG5mKXSHXkLmGHbOul6Fo764ZR61v2+72S\/kGmEuMwloan3NkOSC8wZwZnz7c7DBXOHTuhD15hb\/wJPswLvv1QDS3ly6ye\/pNJq4dbH++kast82ndvD5WUCjmMwx3oSImJjSFJVAZzSCEJcN85gc2fuAGw3U62lo566EuEi7v5ZRcJsrP5yQdpKKcZEymFIX5yMtjpJR0KwUSTJdxKkYrigfGzP4L\/y+W5dR4lMXpq0y0Rc8pakzGcZg1sHrLdsnXcssYgwkkkfYcrndyecXhIuaaGkp3TkK9ItEfaCdT5l2w9caXkKuwGH1DYdhHO9a5p8JJZ9YYpxvTMKFOP5zyFLXGEot42PpUsgdOXBAw\/\/6oWw7O7sI4AMQk\/IuESuV+yVMc1MN98jJ3p0Buwqs7nf8TdIyx1bi6dT4Wy3m8XZ9SjzSM7rS+x6+PjSXdUFHmPp8O\/FgGgD8djWh2GFB3n5wb8E4f7WBbSAcYjvIkTYt6BzM8BtHpEZsUaqEZdbZFiCvjrwnYWerb4AD\/bOZLGAMoENlXwwNdmsE1UFxRL8db+9JeUE4Y3cDt1eSGfAfW1m435Va62KqPuX8KC7UP806uZRdoZYyhV5gVahrIkkBJUUiia9gpD4I9uo8e\/QOzbux4aoOt2IArB1ksih1DbA3ZTE04koRF4EN\/uWGDLx7qcD54y85FdKFS90V9YE4PXsWp2FtzK3q2oCfrMA2m+V9QQY8CSfxThp9\/WhNbyFDs9KiRGmKSf81+g75GOp+Y2U51QW\/d1ed5qVl1d9JZ+0id8oL29u3COLdnf17FAtlun45SlG\/aA64E8dVP+Qt0fpkdQj0FN6V8BuQz0wpnnFDg6OZ6b\/a1RPfzQmuoV6P7JD1X0uj8QUjXCGGNXeJO5sA8emwt\/IC0sDp4D3x5u3mTp4rBhgRx59eNejCkldKxoczuogihtIu1wWo26WDd2DBe5lH+WZ8UbNyf3i0Nf\/39WgalAchu8DO1H4hr51dSJ\/FspxdmWLGFiD+D82bLl9\/DdxM3uFm1CB83vDASV8mzKY8CruX0ClbORd3NkukpMiVKh2guLuzEQdzpcTW4LWXVmbdelc59gQonxFLZpY3NM2bKQ\/RPCzqdsDVY9HYw+zHX3Rw6z0Telrr6OinEKbaIAxIJDkuW+6hV9XIXBUF6eAwP3RgHZvQnK7E\/yZfQyxGiahg1h\/LR9b7EX+2LRdgoCR\/cYhncxG+wiJvmvHaKb0vcCtYFYB88tnHyZMngH9GtwuEejhjpf6JNzfV9fTLfAYOFFJVYo5ysZDykzbV4kcE6lzMDXv7z2j\/MeWhPky5GuYTVVLCtkc4BozYLSkLiytm\/dzwIm2DXgdZHS6bEwYkddVltP0gZModMfjyGXqXAlWKAO30Vq6kGqg2JZTiDDnOppxPPXiX07zqvzY2xsCUwMe62vtRvy96+JmFSWOg0y18rU10oc1ZZAvNoZenorH70F1yTqQD+RAMrTsrN7O+h3T39QFmgTvLIfWulUZbxhnQeDxJVlbHFY5DRZt670YJcLAwL\/BFc8Ue8iBo+3U2GF88YK5+qrEEFUMThDDMrem6XygAWDSMO783PzMqI5iQ3sCGV5ckPNnYjzLnR4joMNpUqHtmOQH8Y1dVsArLmChKQZPdIH2lBSYaVcz8z7rYX\/i281sRwtNzGy\/zJltDX4gRpvhIxZ4dSjMGasc0Q+0kL9K9QAkFaeGWvA0YcFs4OTE5+YO2Lxg7qcXIUsH9gptlczxUuKe2Wg2QdXujcGUuwD5wwnv\/vPcv3CZAkWBlxktRpn4+2Jy\/619Uw65p2RZDcXn7Ulcfph7JlVuTuGmjL6ILV9mUJzR+vII7AFRd+iQM+sQzkWHgp7K0lPAXYB7S5NpgiJUYtV5OID7d4JOY\/PtmsK+kXi\/ROBqHHZPKTdWufh\/8kg54YTrhTLoHxouklofTpGMa304p2Vx8bV\/CTDb+hPix6AkIVD6dsHxvsf2SqgY8Uh6YmHWIYHrIVuHmJUypp8B9qVsYOuZm6KqslVwx8KaKXIgtS3nycFelgC\/1g3HuCt9K\/gZgTFurn+qccsE0aT9V2BPbIw1bwztACOxy5T6xEKs1rtK9TSoXPKU9WAAcladKBPGu4rJ1vP7OUdxkY1Q0AzVTxevIdK8Nya0Rc27WGBZY7sxNmnXrHEWMAZWnK\/se1O5QXSXSb14KvUJDTbd9zoz7P48UBJhQlzLUGc6TEkePBrKrtU1c\/I\/yv85r2xVSyj3pwo7My0WIRFGMCnoF\/aIJFjOw0ZosEKQQPV72np8dUalZYVw4KR\/rRrX0FDaYPXvXzkg1ahcWRPuG07DtwngAeiMESjeKPCTu21B1p5ptd14RBCfRwcSTU+6bEEL7\/HCrKWXv5e6fuuRu5X2MMw5jXql\/B3TudSYIXXKOKfgGRaF3xrT0xhQA8\/quCCLHyRRikCi87pA6aQS5Dc9+R44ETGJislyh2xx3m46+vGzbAbwNuWi6\/X0qIamZBKq7ceIrCgWIONfgOflZjOaieCeYOJvggPsFmi8AaYgS1n4sVDOuNrwz0DwlOLN4LHfxLHyYWTfChEu8filew+czW8mCgFJvVL8PmHKu\/9O0vkjluvIpIGQ2L8JwWW1jZtGpnw\/8zQmGC3\/aNmfzqi2dECF3cwow+xFq+AymnzIRIiU59+WKRwQadBmzy1k0ukWPzy6rsyHpt825LelAiuPp72i+zfmSRrLMd8j4ZKwidYKM9atynK\/mfoVsF6Wfql3OHr1u\/krai3Q9RweJR04mOV64Qr0klTYMY7hPFqRn1m\/ArH928M1qcpEzzZIVP363rhwLItOyYUKG+CozdAHFiQ4Qyt6kXMY8m3VlpDgeDp+MJoyLr2\/Kn\/5rVj9VU7WRLmsoBLaE0zd\/IoPm4gdYPIhFGfRm8WVqurU4rMqttXvYvO8jme4wT4ZiqAZ4MqPAMPcVbVz9McTle2qxcM3uafhKOVisYpoKMBaPvaYRuSNIRoSEA\/Qkl9Ht5ajrgwZ7NCd9n8V04npZ12xCVqzrM51zfFlM2XXsVQkPWggJaclJoqVvL4xi\/sI1f7aG7zbzfFy4jppdZ8HS4ddYYewmHSv0vM7Mu0i47Hv5J41qxV7gnA00h+nPtPLAKArXXWHVEVgVXcRvPo4xlJERoAhBA3qBtgFcT\/HA0yW6yp8uLoyVwRzac\/llK\/doD3mJm8\/m0QGwG6G1Zo64e0ErcubiQ6GwyLMyQCo+Xwq5F5vOZPNXRcp+lBnm6PNcp\/lJoafQ5AjNRVFwV\/yfT7vqEDRZ0f7Q16BisQsbYA2hy9W7MN36JQzCION2frgh53F\/UUdvupJLpEIKfL\/QztJYJiKJM8suNFy1DkWX\/8\/0t39EYlJuA69n0huyI+oXNPnZvz27D7EjMrHFiiQOb1jBlJhsW0tmwC+hQKsERLf+9b4JqjjPPGT9OT19JjRyWELAow42gYqkZdP2Q6LPqw0CYbHDTXGgKMzSX1BYaSlzLxph+3Xe6bsYVU7Uul4PC61PV3s9QtG6sW3uMYaA3xfZ1j1SIWZ2TuLSkPtWVD5+8Oh\/g1I2Ar960MvwQDeJcZ3\/gUuGgXsb5CxCGQYdxpVeeRedsfssDGouF6cwEDDW82jAFzgnCGZISDq8dya41BD9BNHSbRrEfK7rF8DJ2UFknJL0ULlgvzG+wYfzsiLZwq8Swli6ugv8bxQ1XXb0N52w1q0y\/RnTOyKyL6H9\/JHszRjHQRZvLP72Bkz1RCnjrImA0u44NSCkqUTUwAO12jsVneqtn6433Lmsmhs69Ihvg5OSx2JwSFwq465XM\/kMMc1k+FCUNG6OTXI3wIOfGEiWMgIXCiO\/XoPpOUAj29lDWQjtp5xRkkJ+UkiaCVqkkT8a8VeTt+yNFCFabDTlsurMWmhTmFUfgboQ9GNd1Vteru43ZMqjdHuwIgAm9wN7JPWAAnO9Fr8UXXRsjZJVVEJXvqsnNcfwqaBqeuy2nEmLcYpAUyhEdPpofrlCDjWduGUhfvG4wz3lSlgkQ1zZeOMB7\/aia0bpdeTcKruQWjc5AZVqw2AjsHpCMg0FSQ0hnDZINlMX8FdNMHh1ivsCX4QjtKkpPtf\/7BCjDK5y2DuoBt8VkqadVLgqO1yVfBFOaqC7ZqA70oo61BRQRgx+CKyBodwkm768CWY2eHC4viVT\/Bli69+RZv7D\/LsRh6sUXyI6VEDD95MctHSUJTkkrkXAVFFg7e3npWGg4jtSE2aa+eTXW\/WV+Dp0KDvlBpr6zQhxtxnxNOt4vkMcC31xBpH\/A7Y0zDmFN2FjnZ8Mkv07g+BbugW35aIyUJd9OfTczdmxGpQRQYeSJjMhALtE9bNq+U1Ps2v+QogjgT8hhMiOjrnDZaNq+bJxGgMK9uHO+QvavqetFunMIQCKor1sXoibQK88OoqdRxG9n1E\/dFs21s5rDU7763PoDOs6t2\/VkSY9guG3E1jCAUrsbOzuJWUh+ZgYQr72rFOf9bpxF\/z7wTCl1YkgVAvGGda24SSRpSnS5eMuee7nXW9KmiUMkXYh26HpXeDneN6wY0VQ0zexuKqFaWhJ9+\/3chHJTJaVeqArYSstAqJMyGi0+DrU\/yo3yko1fnYYPzhISwTMQp8wgG1CN9apWeRtTlI8q3Vn2RLOGW0NhzN\/gnvCTMqM4KN5fLaneyRVLCp9HvAOLqgC83xI3ZbJgeMg0yL2u\/L5jIrIyOPE5EjUjiMuobmP2CRV+WVU6sSd52UQgH+V+8CFS\/aJxv57TGcesaISgg3Kbxl2MdEzlCjGHyMzKzC8Cv2hlY559pPI3NVDUTsMcbUayV4Y7bDgIP9vCzDewubT\/J\/gJlviiqo+pqNowVwdVErltpHooeqt6SQESPD1OXL6BYG5eFrdhJuT6LHrqgV\/kfOAq\/PIVr8OZR6FyxgZMRQAad8e7V1Nk0wmB57++7gsdQB1\/o6ecRirN0WrAGCaXIjeCAISOOJotJyXTJeMp0Mw2qL+HWQp1tSPPmlDF3gWFDVTW0osH1EKCBE0Hps5qv3dP2UQvvxjLWWvzAuYuUH6KqydAjFn6gk5z6P7JvRI0zDCZBJuOrHoeBshIZg0fV\/HTNuwuf1FDckRs3pvyLCm5\/KKMS106nBEZ3JG8eq7XbcM\/gsXuXPrfQzGha1R2oo7gP7nwm8b5e47SS5eHXNlIMEbrjzKyMZGyhqySpLIG5DbZTWSpc00CottnZYHPPjF3ODOUUVeLMGDoKKRwLwoca9sS7H7bEF1VMCjqBdZdbq8jOa4353jy+lRZvvEz79G0WiwQLEF0TfaU9Ye3R0zy8tAQgdnrgsCd0EC1ylbIwMdFvU5gEyEDfAsQsjhF9xuqtiamdjJwtW4ENYEH1pj9SGEFdupKN9JSewdfOnzt4ZYOty4xT3VSvXm3PP795HxtpTJDPgn\/BI6fucxET6NahwF52Wolr6eJkUVOuc4BqfPV\/fp+ap5Xb5IVfpe42LkoBj0JHCWiZcjmQJUDoohphS9ik2OzW7H6memxN\/fXBWaz2ZiCtUqIbenh4Hi3b3O8zQz7np4CsMct8YU3vxzIPEPfzSL4Ov3Fv22xuAUY3yacr+rSjf8CUF69QO5q5h2sBcqYMMGlFOFVY=","iv":"c3a763b81444ea74ed186bba47262388","s":"0280c323ae1c87a6"}