3 ways to approach mobile measurement
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"e67c5080d02cd495c3d33eaa78672e0a","s":"8852079cd9ff9750"}
