4 benchmarks for judging quality of leads
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"adff415269b2f07aad617b0cb3488e42","s":"2751496da4248d9f"}
William Wickey is content marketing manager at LeadGenius