4 steps to make mobile marketing more effective
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"1f079ccdf106f026ddc96b526b13bc25","s":"b0f271ec6cb076de"}
Noor Naseer is director of mobile at Centro