4 steps to make mobile marketing more effective
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"7d258cf2fa5fbd8ced954dc4e4b99f6d","s":"1e72fbe0fe62e9aa"}
Noor Naseer is director of mobile at Centro